It all began with toothpaste. Dr. Flora Stay has been a dentist for over 30 years and while teaching at UCLA as a clinical instructor, she researched the ingredients in toothpaste to see which brand she wanted to recommend.
She became very alarmed when she noticed the warning on the back of most toothpaste, which she had not noticed before, including the ones at health food stores. Even on children's toothpaste, the label read:
"Keep out of reach of children under the age of 6. If more than used for brushing is swallowed, contact your physician or a poison control center right away."
The warning is for saccharin, which is banned in many countries including Canada. Flouride is the other ingredient why the warning is on the label. Fluoride is safe except when large amounts are ingested. If a child swallows 1/2 of a tube of toothpaste, it can be toxic and even deadly. Most popular toothpaste also contain synthetic or natural antimicrobials such as Triclosan or Tea Tree Oil. With over use or these antimicrobial agents through soaps, deodorants and other personal care products, studies are suggesting we are creating antibiotic resistant bacteria.
As a dentist, Dr. Stay discovered a healthy mouth needs baking soda to help neutralize acids, xylitol to fight cavities, and calcium pyrophosphate to prevent tartar build up. The perfect toothpaste was developed with university testing of these main ingredients for a highly effective formula.
Using the same concept of pure and clean ingredients with a team of biochemists, we came up with a full line of personal care and cosmetic products. These include our Hydrovive never aging skin care system (for all skin types), hair care, deodorants, soaps and loose mineral cosmetics.
To sell and distribute our products we have developed our Health & Beauty Workshops. Our business model is a party plan or direct sales. We are members of the prestigious and respected Direct Selling Association.
Through small, informal gatherings in your home, you can educate your friends and loved ones on the importance of clean and pure personal care products. Our products are 100% guaranteed or your money back.
