Incoming-Calls.com Takes Debt Settlement Lead Generation to TV

Garden City, NY, April 23, 2009 --(PR.com)-- Incoming-Calls.com, a leader in lead generation for the debt settlement industry, has officially launched their television pay-per-call program today.

Previously, Incoming-Calls.com was focused on radio, mobile and web-based media to drive their inbound debt settlement phone leads. Like the existing program, clients pay only for results – the inbound debt settlement call – and don’t pay for any of the advertising used to generate the call. Further, each call is qualified by a proprietary IVR system that ensures each caller has $10,000 in unsecured debt - or more - and would like to speak to someone about debt settlement services.

Chief Marketing Officer, Chris Consorte, says “Clients – especially those in the debt settlement industry – need results and they need them fast. Our clients only pay for results - period. Debt Settlement is not like some industries where high commissions are paid up-front. Margins are small and recurring – so debt settlement clients need to see the immediate return on their investment.”

The initial pay-per-inbound-call program launched in May of 2008 but demand was initially slow. Demand quickly increased as the debt settlement industry gained traction in early 2009. Consorte went on to say, “The debt settlement industry is growing rapidly – so to keep up with demand, adding TV to our media buys was a no-brainer. While more costly than most other media outlets, TV allows us to get out to mass consumer audiences quickly – and so far efficiently. We’re currently generating several hundred calls daily – but our goal is to be up to 1,000 calls daily by Summer of 2009”.

Incoming-Calls.com is a division of Integrated Direct LLC. The Integrated companies, specialists in lead generation, were formed in 1999 and are based in Garden City, New York. For more information call 866-910-5323 or visit www.incoming-calls.com.

###