Budco Appoints Chief Information Officer

Highland Park, MI, April 25, 2009 --(PR.com)-- Budco, a leading fulfillment and direct marketing company, announced a key addition to its senior management team. Daryl Minor has joined the company as Chief Information Officer.

"We are very happy to have Daryl as part of the Budco team," said President Terry Niles. "Strong leadership in Information Technology (IT) is critical to our continued growth and success. Daryl brings with him the vision, insight and skills to help make a strong IT team even stronger.”

"There are so many exciting initiatives going on at Budco and IT is right in the middle of supporting them all," said Mr. Minor. "We’re engaged in launching a new Enterprise Resource Planning system (ERP) that will improve Budco’s internal operations, developing a sophisticated point of sale material management application for one of the worlds leading beverage companies and helping design new automated processes to support Budco’s core fulfillment offering, just to name a few. Budco has a great culture of innovation and I look forward to helping the company continue to bring great solutions to market.”

Mr. Minor possesses over 25 years experience in a variety of IT related areas and has been in leadership positions including Johnson Controls as IT Director, Europe, Africa, Middle East – Operations/Supply Chain Management, Visteon Corporation – IT Director, Europe, South Africa, South America – Operations/Supply Chain Management, Champion Enterprises – V.P. Information Technology and CIO as well as V.P. Information Technology and CIO at the Phoenix Group, (now Minacs) and Manager, Application Services at the R.L. Polk Company.

About Budco
Budco is a leading fulfillment and direct marketing organization headquartered in Highland Park, Michigan. As The Dialogue Company, Budco helps clients build strong relationships with business and consumer audiences by facilitating ongoing, two-way communication. Founded in 1982, Budco applies a suite of in-house resources to develop and execute innovative, end-to-end business solutions, delivering results that drive client success. Primary industry segments include automotive/manufacturing, entertainment, pharmaceutical/health care, retail, travel and leisure, and transportation. In-depth information about Budco is available at www.budco.com.

Contact: Jeff Sierra, VP Marketing & Product Development, 313-957-5114 jeff_sierra@budco.com

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