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Platinum Broadcasting Company to Focus on “Energy Star”

Deerfield Beach, FL, August 11, 2006 --(PR.com)-- Platinum Broadcasting Company, a leading producer of educational programming, is proud to announce a special series on ENERGY STAR, featuring interviews and discussions with national experts, authorities, and industry luminaries of cutting edge companies that have been awarded the coveted symbol or may be interested in earning it.

ENERGY STAR is a national symbol for energy efficiency that promotes energy savings by labeling products that exceed federal specifications for energy use. Such items as appliances, lighting, office equipment, home electronics, windows and more can qualify by meeting Energy Star guidelines, helping consumers identify the most energy-efficient products in the marketplace by the “label.” It is actually more than a label awarded for energy efficiency. It is a partnership among government, business, and consumers, united in the pursuit of a common goal—to protect our environment for future generations.

The ENERGY STAR program has been a resounding success over the last decade. Americans have purchased more than one billion ENERGY STAR qualified products and thousands of buildings have been improved. More than 7,000 businesses and organizations have become partners, and more than 40% of the American public recognizes the ENERGY STAR.

Last year alone, with the help of ENERGY STAR, Americans saved the energy required to power 15 million homes and reduced air pollution equivalent to taking 14 million cars off the road—all this while saving $7 billion on energy bills.

EPA (U.S. Environmental Protection Association) introduced the ENERGY STAR label in 1992 to recognize energy-efficient computers. Since then, the label has grown to identify efficient products across more than 35 product categories. Some of the major partners with Energy Star include Sylvania Lighting, Maytag Corporation, Jeld-Wen windows and doors and many more. Energy Star qualified products are sold in such retail stores as Lowe’s, Sears, Home Depot and Best Buy.

Since the mid-1990s, EPA has collaborated with the U.S. Department of Energy (DOE), which now has responsibility in some product areas. EPA approved the label for use on efficient new homes in 1995, and efficient buildings became eligible for the label in 1999 when EPA unveiled a new standardized approach for measuring the energy performance of an entire building.

Platinum Broadcasting Company will produce a special five-part series on “Energy Star,” and feature topics, trends, and issues dealing with conserving energy while working with organizations, publications, and associations dedicated to building a better future for all humanity.

The average consumer may not think much about energy sources on a daily basis—until it directly affects one’s life. For example, the high gasoline prices have brought this issue home to many. When power goes out for hours in large areas of the country, the situation becomes personal. Also, the impact of unpredictable and unlikely weather patterns hit home with four hurricanes striking Florida within a month and last December’s tsunami in the Indian Ocean affecting millions.

“The relevance of this series cannot be overstated, “ said Doug Scott, President and CEO of Platinum Broadcasting Company.

Platinum Television Group produces and airs on national and local cable channels such half-hour shows as Great Taste, New Home Journal, Competitive Edge, Today's Family, Senior Lifestyles, Eye on Technology, Business & Beyond, Health Forum and more.

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Contact Information
Platinum Broadcasting Company
Lisa Vrancken
954.461.2121
lvrancken@watchplatinum.com
www.watchplatinum.com

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