WT Cox Subscriptions Hires Mike Harwell to Director of Strategic Marketing North America

In his new role, Harwell will assume responsibility for expanding the growth of Academic and Medical library accounts and strengthening WT Cox’s working relationships with publishers.

WT Cox Subscriptions Hires Mike Harwell to Director of Strategic Marketing North America
Shallotte, NC, November 03, 2009 --(PR.com)-- WT Cox Subscriptions has announced the hiring of Mike Harwell to the company’s newly created Director of Strategic Marketing North America. Harwell was formerly in Publisher Relations for EBSCO Information Services and has served in an executive account manager capacity serving Academic and Medical libraries during his nearly fifteen years at EBSCO.

In his new role, Harwell will assume responsibility for expanding the growth of Academic and Medical library accounts and strengthening WT Cox’s working relationships with publishers. A key focus for Harwell will be to continue the growth and capacity of WT Cox Subscriptions in providing leading services and products to its library customers, including Journal Finder. “With Harwell’s strengths and passions, we are equipping WT Cox to enhance our services and product offerings to both our Academic and Medical customers, benefiting all other library markets simultaneously. His vast experience strengthens our ability to provide the high-end level of service we’re known for” says Bonnie Cribbs, National Director of Sales & Marketing for WT Cox Subscriptions.

About WT Cox Subscriptions
WT Cox Subscriptions is a premier full service subscription vendor with over 17,000 customers throughout the United States. Offering a portfolio of services that include print and electronic subscription access, WT Cox also provides an ERM solution, online management tools, personal customer service representatives and an impressive reputation for being very easy to work with. www.wtcox.com

About Journal Finder
Journal Finder is an A-Z, Link Resolver and ERM solution designed and developed by the University of North Carolina Greensboro in 2000 and purchased by WT Cox Subscriptions in 2008. It provides user access to a library’s electronic content with a clean and simple interface. It was designed by librarians for library users – making it one of the most robust e-access products currently on the market.

###
Contact
WT Cox Subscriptions
Bonnie Cribbs
800-539-8269
www.wtcox.com
ContactContact
Categories