Sparefoot.com Co-Founder Mario Feghali to Discuss Online Marketing for Self-Storage Businesses at MiniCo Webinar

Phoenix, AZ, November 29, 2010 --(PR.com)-- Launching a Web site is only the beginning when it comes to marketing a self-storage facility online. On December 1, 2010, SpareFoot.com co-founder and COO Mario Feghali will present “Measuring the Effectiveness of Your Online Marketing,” a free webinar for self-storage professionals that will focus on using analytics to track the performance of online marketing efforts and make effective use of marketing resources. Topics will include the following:

· Determining positive or negative ROI
· Free tools to measure Web site performance
· Identifying the factors that drive results
· The importance of tracking move-ins
· Tracking phone calls including source of business data

SpareFoot.com is a free self-storage locator site operating nationwide. Mr. Feghali has grown the SpareFoot network from one site with a few thousand visitors to over 100 Web sites with more than 80,000 monthly visitors. He uses his extensive background in psychology, statistics and analytics to help thousands of self-storage facilities generate more tenants online and writes frequently about free tools that help facility owners track their results and increase traffic to their own Web sites.

This webinar is part of the ongoing Mini-Storage Messenger Self-Storage Webinar Series, which offers informative monthly webinars free of charge to self-storage professionals and other individuals. For more information or to register, visit www.ministoragemessenger.com. Online registration is required for this free live event.

MiniCo Insurance Agency, LLC, publishes the “Mini-Storage Messenger,” the leading monthly trade magazine covering the global self-storage industry. Other publications include “Self-Storage Now!,” “Mobile Self-Storage Magazine,” “RV & Boat Storage Today,” “Self‑Storage Canada,” the “Self-Storage Almanac,” the “Self-Storage Development Handbook,” and the “Self‑Storage Buyer’s Guide.”

Since 1974, Phoenix-based MiniCo Insurance Agency, LLC, has been a self-storage leader providing superior specialty insurance programs, informative publications and valuable products and services created expressly for the self‑storage industry.

For More Information:
Sparefoot.com – www.sparefoot.com

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MiniCo Insurance Agency, LLC
Christa Van Zant
602-678-3568
www.minico.com
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