Sonic Emotion Raises $3 Million for Global Growth & IP Development

Sonic Emotion Developer of Award Winning Absolute 3Dâ„¢ Sound and Global Innovator in Technology Closes New Growth Round Above Expectations

Zurich, Switzerland, September 11, 2013 --(PR.com)-- Sonic Emotion, the developer of the award winning Absolute 3D™ sound and audio enhancement technologies, today announced the closing of a $3 million financing. The latest investment, which exceeded the company goal, signals a rapid growth in the demand for Sonic Emotion’s solution. The new investment will be used to accelerate global expansion in Sales and Marketing within Asia and the United States as well as to expand its patent and IP portfolio keeping up with the demand from top brands adopting the technology.

“We are very pleased with the investor response to our offering, which represents the confidence we have instilled in the audio markets with our strategy and our ability to execute on it effectively,” said Rajeev Kapur, CEO of Sonic Emotion. "This additional capital will allow us to continue our growth in the very attractive Asia and US markets via our software algorithms that can now support 2, 4, and 6+ speaker consumer electronic devices. The support of our Chairman Peter Cairoli and our board was instrumental in closing this round."

“Sonic Emotion has redefined the audio industry through its leading innovation and its management team's unique understanding of the 3D sound sector," said Daniel Gutenberg, Investor and General Partner of VI Partners. "The Company is already a pioneer in the space, and we believe this financing will provide it with the additional resources to not only continue leading this growing sector, but redefine it in completely new ways.“

Sonic Emotion’s Absolute 3D sound technology was developed from the concept of sound field control through the application of expertise in four fundamental aspects of 3D sound: wave field synthesis, spatial analysis, psychoacoustics and physical acoustics. With proof of concept established in the professional world, ranging from movies theatres and concert halls to museums and clubs, the technology was adapted to meet the demands of the consumer electronics industry in late 2010 by bringing the theater experience to the home. Sonic Emotion’s sound technology, which has been integrated into products with global brands such as, Toshiba and Onkyo, gives consumers the opportunity to experience their favorite movies, music and video games in a colorful sound imagery thus allowing consumers to finally experience their audio content of choice in the way it was meant to be heard. In January 2012, Sonic Emotion released its first consumer mobile app, Headquake™ and earned rave reviews from consumers sustaining a 4.5 rating and climbed up to the charts being ranked number 13 among music apps on the US Apple store.

About Sonic Emotion
Founded in 2002, Sonic Emotion™ is the world leader in 3D sound entertainment for consumer electronics and professional applications. Beginning with the sound technologies originally developed for large venues, Sonic Emotion holds a number of worldwide patents and is established as the leader in research and application of audio processing technologies. Recognized as the standard in sound, Sonic Emotion applied its expertise in the field to offer a scaled down version of the technology to meet the demands of consumers. Sonic Emotion Absolute 3D solutions have been included in a growing number of home entertainment electronic products sold worldwide including sound bars, towers, DAB radios, docking stations and mobile phone applications. Sonic Emotion’s first consumer mobile app, Headquake, launched in January 2012 as the listening experience on the go. For more information, visit sonicemotion.com.
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Sonic Emotion
Christen Casey
+41 44 850 08 38
www.sonicemotion.com
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