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Pic2Go Race Bib Recognition, Photos Tagging and Sharing Service to be Used in Samsung Sponsored Marathon Marathon

Pic2Go, the pioneer and market leader in race bib number recognition, photo tagging and social sharing technology, will operate at Tel Aviv Marathon for the 3rd year in a row. Expected 35,000 athletes participating in the Samsung-sponsored Marathon will get their race photos automatically tagged and will be able to get their race photos instantly posted to Facebook

Tel Aviv, Israel, February 04, 2014 --( Pic2Go ( will operate its 2D barcodes racing bib number recognition and photos social sharing technology at 2014 Tel Aviv Samsung Marathon - for the 3rd year in a row.

The Tel Aviv Samsung Marathon will take pace along the seashore and the main streets of Tel Aviv, an official UNESCO world heritage site. This year 35,000 people are expected to participate, making it the most popular running event in Israel.

Pic2Go's technology makes use of special 2D barcodes printed on runners bibs for automatic race bib number recognition and bib numbers tagging in race photos. Runners registering to the service would have their race photos posted automatically to their Facebook profiles - carrying sponsor's branding.

Pic2Go offers a most effective solution for race sponsors. While runners get their photos posted to Facebook for free, the photos will include sponsor's branding and reach hundreds of thousands of runners' Facebook-friends.

World leading brands using Pic2Go sponsored race photography solution include - Gillette, Samsung, Nike, Adidas, Vodafone, The North Face, HI-Tec.

Key races using Pic2Go include - Moscow Marathon, Malta Marathon, Israman long-distance triathlon, The North Face Challenge Argentina and many others.

For more info on Pic2Go for Sports Events visit
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Eitan Hefetz

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