“Making Auctions Pay” eBook Published by Marquis Publishing Becomes First Reference Guidebook Which Simplifies the Auction Industry for Buying and Reselling Profitably
Vallejo, CA, June 16, 2014 --(PR.com
)-- “Making Auctions Pay” by California author Marques Vickers is the first easy-to-follow guidebook for successfully buying, consigning and reselling valuables through regional auction houses. Published by Marquis Publishing of Vallejo, California, $9.95 e-book’s straightforward language cuts through the traditional misconceptions surrounding traditional and online auctions and simplifies the process of buying with the purpose of reselling for profit.
“This book is designed to help you avoid the roadblocks I endured learning how to buy and sell knowledgeably at regional auction houses,” notes Vickers in his Preface. “The book creates a blueprint for success for individuals seeking innovative primary and secondary sources of income.”
Vickers shares his experience directly from the auction floor. His northern California based online store Marquis Gallery sells rare books, fine art and collectibles. Auction houses have become a staple source of acquiring inventory.
Making Auctions Pay concisely breaks down the fundamentals of how regional auction houses operate. The book address important defining elements including appraisals, value estimations, bidding options, strategies and increments, previews and advance research, reserves, buyer and seller premiums, warranties, shipping and delivery options.
A critical component of the book stresses proven sales strategies for reselling auction purchases. Emphasis is concentrated on optimizing selling exposure through major online outlets including eBay, Amazon, Craigslist and Barter Exchanges as well as direct selling vehicles such as consignment shops and estate liquidation services. eBay and Amazon’s proactive consumer marketing programs are showcased featuring training and data resources to compliment innovative distribution and promotional opportunities. Two distinctive chapters focus on selling previous metals and their derivative products and the necessity of cultivating positive buyer feedback from even difficult customers.
Making Auctions Pay emphasizes how global Internet exposure, technological advances and easily employed live bidding applications have distinctly altered the auction landscape. Online influence has expanded the worldwide base of auction participants and enlarged the scale of opportunity. Broader participation has also introduced complicated ethical issues involving authenticity, non-paying and shill bidders, shared marketing data, sales tax legislation and collusion. An extensive database of website references is included along with a glossary of relevant auction industry and online usage terms.
“The book’s clear and practical instruction empowers both novice and seasoned professionals to maximize their selling potential,” notes Vickers. “Dynamic opportunities continue to broaden. With the phenomenal television viewership following programs such as Antiques Roadshow, Storage Wars, Pawn Stars, etc., a substantial demand for understanding the hidden potential of auctions exists. Making Auctions Pay is an essential reference book for enabling individuals to expand their financial resources and destiny.”
Marquis Publishing distributes and publishes exclusively electronic books via their website at InsiderBooks.com. Author and publisher Marques Vickers observes, “E-Books are the present growth sector and future of the publishing industry. The ease of PDF file transfers and computer tablet and smart phone technology advances permit the most direct link possible between writer and reader. The Marquis Gallery will be releasing several new titles this year and we are actively recruiting writers to expand our product offerings.”
Making Auctions Pay is currently sold through Amazon Kindle, eBay, InsiderSeriesBooks.com, Barnes, iBooks.com and Noble Nook and other online booksellers. A printed paperback version is also available through Amazon.com
Re-Printing Book Excerpts: Media excerpts from Making Auctions Pay may be reproduced with the expressed permission from Marquis Publishing for your readership. For a copy of Making Auctions Pay contact Marques Vickers at (707) 712-8062 or firstname.lastname@example.org.