Richmond, Canada, August 23, 2014 --(PR.com
)-- Today Bootlegger announced its new Fall fashion and Denim collections, including the re-launch of Bootlegger branded jeans. Fall fashions include the latest in branded jeans from Silver, Mavi, Buffalo, Joe’s and Guess, as well as new women’s fashion from Kismet and Temperance and new men’s styles from Distillery, Oakland and Affliction. In addition, the destination jean retailer has reinvented its own branded label, Bootlegger jeans with a full line up of styles for both men and women boasting premium fabrics and perfect fits, at affordable prices.
From fits to fabrics, the latest Bootlegger jeans are clean and classic, and the premium soft fabrics feel amazing. The darker washes can be dressed up or down, while medium washes offer a more casual, lived in feel. Bootlegger jeans for women are available in Straight and Curvy fits in both Skinny and Slim Bootcut silhouettes, as well as a new Boyfriend jean. Men’s offers four silhouettes: Skinny, Slim Straight, Straight and Loose. Additionally, Bootlegger has developed a new women’s Bootlegger Curvy Skinny black jean – Forever Black. Fadeless and stretchy this black denim can withstand repeated laundry cycles without colour loss or loss of shape.
“What makes Bootlegger jeans stand-out from the rest? Incredible fabrics and improved fits, all at a great value,” says Dustin May, General Merchandise Manager for Bootlegger. “We are thrilled with the early response from the new collection – with rave reviews of both the style and the comfort that we all want to feel in our jeans.” Bootlegger jeans are priced at $59.50 and $69.50.
Along with Bootlegger jeans, you can find the entire new line-up of jeans showcased in the new Denim Look Book, including newness in soft, stretchy and light-weight denim from Mavi, Buffalo and Silver. The result is incredibly comfortable jeans like nothing you’ve owned before. From jean leggings, to relaxed and sexy boyfriend jeans and the incredible fleece jeans from Buffalo that look like jeans, but feels like your favourite sweats, there is no more compromising style for comfort this season.
Bootlegger’s Fall Fashion Look Book showcases great fashion to wear with jeans. This season’s women’s looks were inspired by a “Borrowed from the Boys” theme as well as a “Folk Tale” theme that’s evident in the latest Temperance Collection. Men’s looks remain rugged and classic and feature buffalo check prints, colour-blocking and stripes. There is also an updated T-Shirt Shop with a full selection of short, mid and long sleeve options for women and men.
"This year’s fall fashion collection is very exciting and makes for a perfect pairing with the new jean collection," says Bootlegger President, Chris Phillips. “We are thrilled to re-launch Bootlegger jeans and genuinely believe the customer is going to love living in these jeans.” It’s a proud moment in our Bootlegger story and it’s all captured in these great look books.”
Fall fashions and the new Bootlegger jeans are arriving now in stores and online at bootlegger.com.
Founded in 1971, 40+ years and millions of jeans later, Richmond, BC based Bootlegger has grown to become one of the most trusted and recognized brands in Canada, providing great service and the best selection of jeans, and everything that goes with jeans for young adults. Bootlegger has 103 stores across the country, and an ecommerce site with hundreds of additional styles. For more information visit Bootlegger.com and follow us on Facebook, Instagram and Pinterest.
Bootlegger is a division of Comark. Established in 1976, the privately held Company has over 300 stores operating under three specialty retail divisions: Ricki's, Bootlegger and cleo. Each division targets a clearly defined customer base, ranging from young adults to the younger working woman, to New50 Woman, with a mix of exclusive private-label and nationally branded product. Stores are located in shopping malls and power centres across Canada, mainly in mid-size suburban markets.
For a digital copy of the Look Books contact:
Christine Piers, Marketing Manager, Bootlegger
4460 Jacombs Road, Richmond BC V6V 2C5
T: 604-303-8237 | E: firstname.lastname@example.org