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First Data Corporation Named Sponsor at the Knowledge Congress’ Event on Identity Theft: Final Rules & the Impact on Financial Institutions & Creditors on May 7, 2008

The Knowledge Congress, the leading producer of regulatory focused teleconferences has announced today that First Data Corporation, a leader in electronic commerce and payment services named sponsor at the Knowledge Congress’ upcoming teleconference entitled: “Identity Theft: Final Rules & the Impact on Financial Institutions and Creditors (The Red Flag Rule).” This 2-hour event is scheduled for May 7, 2008, Wednesday, at 1:00 PM - 3:00 PM EDT.

New York, NY, March 28, 2008 --(PR.com)-- The Knowledge Congress, the leading producer of regulatory focused teleconferences has announced today that First Data Corporation, a leader in electronic commerce and payment services named sponsor at the Knowledge Congress’ upcoming teleconference entitled: “Identity Theft: Final Rules & the Impact on Financial Institutions and Creditors (The Red Flag Rule)”. This 2-hour event is scheduled for May 7, 2008, Wednesday, at 1:00 PM - 3:00 PM EDT. (For further details of the event and an updated list of panelists, please visit: http://www.knowledgecongress.org/event_2008_idtheft.html)

On January 1, 2008, the Red Flag Rule has become in full force and effect. Banks and financial institutions are now required to step up their security efforts and develop and implement an Identity Theft Program to deter thieves from snatching sensitive customer data using clever and sophisticated methods. Banks and financial institutions ought to have a comprehensive understanding of this rule as it will significantly affect the way they conduct, detect and handle instances of potential fraud & identity theft.

The Knowledge Congress has assembled a panel of experts who will express their views on the substantive aspects of this rule and provide guidance to financial institutions that may be affected by its implementation. The panel will present their findings, which include “Best Practices” in a two-hour teleconference.

About First Data Corporation

First Data is a leader in electronic commerce and payment services, serving approximately 3.5 million merchant locations, 1,400 card issuers and millions of consumers, making it easy, fast and secure for people and businesses to buy goods and services using virtually any form of payment.

First Data provides credit, debit, private-label, smart and stored-value card issuing and merchant transaction processing services; Internet commerce solutions; and check guarantee and verification services. The company’s STAR® Network offers PIN-secured debit access at more than 2 million ATM and retail locations nationwide.

For more information, visit www.firstdata.com

About The Knowledge Congress

The Knowledge Congress is an organization that produces teleconferences that examine regulatory changes across a variety of industries. “We bring together the world's leading authorities and industry participants through informative two-hour teleconferences to study the impact of changing regulations.” To contact or to register to an event, please visit: www.knowledgecongress.org.

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Contact Information
The Knowledge Congress
Thomas LaPointe, Jr., Executive Director
1.800.578.4370
info@knowledgecongress.org
www.knowledgecongress.org
Therese Lumbao, Director
Account Management & Member Services
tlumbao@knowledgecongress.org

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