Recent Headlines
Within Display Advertising
Tricor Announces Pacific Northwest Expansion with New Offices in Spokane and Coeur d’Alene
Tricor, a leading force in the print and branding industry for over 50 years, is thrilled to announce the opening of two new offices in Spokane, WA and Coeur d’Alene, ID. The expansion marks a significant milestone for Tricor as it continues to grow its presence and serve businesses in the Pacific Northwest. - April 25, 2024 - Tricor
The Growth Trajectory of FAST Channels: Decenterads’ Predictions
The landscape of television consumption is rapidly evolving, marked by the substantial expansion of Free Ad-Supported Streaming Television. Recent data from mediapost.com highlights a significant surge in U.S. households embracing ad-supported streaming, with a notable uptick to 41% in the third quarter of 2023 from 31% in the first quarter of the same year. - April 09, 2024 - DecenterAds PTE. LTD.
Hibu Integrates Amazon Ads Sponsored Display Into Its Digital Marketing Solutions
Hibu Inc., (“Hibu”) a leading provider of innovative digital marketing solutions to small- and medium-sized businesses across the United States, announced today that Amazon Ads Sponsored Display is now available as part of Hibu’s digital marketing solutions. - April 02, 2024 - Hibu
Paris 2024 Olympics: a Glimpse Into the Future of Programmatic Advertising in Sports from Decenterads
The XXXIII Olympic Summer Games are scheduled to take place in Paris from July 26 to August 11, 2024, signifying an important event in the history of the Olympic movement. With the anticipation of this grand event, the world turns its eyes to the feats of athleticism and the evolution of programmatic advertising in sports. - March 13, 2024 - DecenterAds PTE. LTD.
B2Brazil Announces Launch of B2India, Expanding B2B Marketplaces Network to Fellow BRICS Country
Leading B2B marketplace network in the Americas expands footprint by launching B2India a localized service connecting buyers and sellers and integrating digital solutions for trade. - March 09, 2024 - B2Brazil.com
Winbrook Inc. Achieves Approval of SBTi Target
Winbrook Inc. Achieves Approval of SBTi Target, Pledges Ambitious Reduction in Greenhouse Emissions Sustainability efforts based on the Science-Based Targets initiative (SBTi) Net-Zero Standard. - March 08, 2024 - Winbrook
BidsCube Becomes a New Member of the IAB Europe’s Transparency and Consent Framework
BidsCube announced its approved status as the latest vendor to join IAB Europe’s Transparency and Consent Framework v2.2 (TCF). BidsCube is a full-stack AdTech company developing a programmatic ecosystem to make digital advertising simple and accessible for everyone. Offering adaptable... - February 29, 2024 - BidsCube
DecenterAds Presents: A Vision for Connected TV Advertising in 2024
As we embark on the journey into 2024, DecenterAds PTE. LTD. is at the forefront of a transformative era in advertising, particularly in the realm of Connected TV (CTV). Building upon the momentum of 2023, where CTV advertising saw unprecedented growth, their company is poised to lead the charge towards a future marked by innovation and efficacy. - February 23, 2024 - DecenterAds PTE. LTD.
DecenterAds Transforms Digital Advertising with Bid Price Multipliers
Ad Tech Platform Propels Strategic Technological Advancements, Enhancing Advantages for Advertising Partners - January 24, 2024 - DecenterAds PTE. LTD.
Winbrook, Inc. Acquires BrandMark Creative, Inc.
Winbrook, Inc., a leading player in the New England print and promotional product industry, is thrilled to announce the successful acquisition of Brandmark Creative, Inc., a thriving Massachusetts-based company known for providing customers with print, direct mail, promotional products, and incentive programs. - January 12, 2024 - Winbrook
BidsCube Teams Up with Pixalate to Combat Ad Fraud and Create Even More Transparent Programmatic Solutions
BidsCube partners with Pixalate to provide customers with more reliable programmatic solutions and enhance ad transparency. - December 19, 2023 - BidsCube
NoviSign Digital Signage Lights Up the Season with 164 Samsung Galaxy S3 Videowall Christmas Tree
In a dazzling display of holiday spirit and innovative technology, NoviSign Digital Signage, a leading provider of digital signage solutions in partnership with Creative Digital, has unveiled the "164 Samsung Galaxy S3 Cellphone Christmas Tree Video Wall," using NoviSign's cutting-edge digital signage software with the Screen Sync feature. - December 14, 2023 - NoviSign
DecenterAds’ CTV Vision: Navigating the Future of Advertising in 2024
The global advertising landscape is undergoing a profound transformation, with projections indicating that advertising revenue will approach a staggering trillion-dollar mark by 2025, surpassing both consumer spending and internet access. A key catalyst in this shift is Connected TV (CTV), a dynamic force poised to exceed $25.9 billion in global revenue, with expectations to soar past $42 billion by 2028. - December 08, 2023 - DecenterAds PTE. LTD.
RevContent to Expand Access to RevGPT: Innovative AI for Headline Generation Set for Network-Wide Deployment Following Successful Test
RevContent introduces RevGPT, a Generative AI tool for advertisers, revolutionizing personalized ad headline creation. Initially limited, now available to all partners, it offers innovative potential in digital advertising strategies. - November 29, 2023 - Revcontent
DecentrAds' Programmatic Insights Illuminate Transformative Trends in Travel Marketing
DecentrAds technologies are at the forefront of transforming the landscape of travel marketing, bridging connections and captivating audiences across various industries. The company's deep dive into the travel sector underscores the significant surge in advertising investments within this niche. Programmatic advertising, powered by machine learning, is heralded as a revolutionary force, redefining how brands engage with their audiences. - November 21, 2023 - DecenterAds PTE. LTD.
Sunny's Adventures: A Delightful Children's Book Series Teaching Valuable Life Lessons
eklypse media LLC is thrilled to announce "Sunny's Adventures," a charming series of children's books written by Faye Tomines. The series include "Sunny's Adventures: The Meadow" and "Sunny's Adventures: Friendship," each offering young readers meaningful lessons in... - November 14, 2023 - eklypse media LLC
Hibu to Bring Amazon Ads Sponsored Display to SMBs
Hibu Adding Sponsored Display to its Digital Marketing Solutions. - October 28, 2023 - Hibu
DecenterAds Engages with Industry Leaders at Cologne's DMEXCO 2023
DecenterAds, a leading player in the programmatic sector, recently wrapped up an inspiring two-day experience at the foremost European event for digital marketing and technology, held in Cologne on September 20 and 21, 2023. - October 15, 2023 - DecenterAds PTE. LTD.
Frank Plays It All! Cape Cod's Frank-FM Radio Station Revamps Its Format
Frank-FM, a popular Cape Cod, MA radio station, announced a change in programming format to reach a wider audience and offer a new listening experience to Cape Cod listeners. Steve McVie, Program Director for Coxswain Media, explains: “'Frank plays it all' means exactly that. We're mixing... - September 20, 2023 - Coxswain Media
Hibu Enhances Its Digital Marketing Platform with Acquisition of Signpost's Marketing Technology Platform
Hibu Inc. (“Hibu”), the leading provider of technology-enabled digital marketing solutions to small and medium-sized businesses (“SMBs”) across the United States, today announced its acquisition of the marketing technology platform of Signpost, Inc. - September 14, 2023 - Hibu
Publisher and Advertiser Thanksgiving Playbook: Navigating the Holiday Retail Landscape
In anticipation of the forthcoming holiday retail season, the Publisher and Advertiser Thanksgiving Playbook is poised to provide valuable insights and strategies for industry leaders. This comprehensive guide is designed to empower publishers and advertisers during key shopping periods, including Black Friday, Halloween, and Christmas Eve, by optimizing budget planning and facilitating substantial revenue growth. - September 06, 2023 - DecenterAds PTE. LTD.
Join BidsCube at DMEXCO 2023: Unveiling Digital Advertising Solutions for Tomorrow's Industry
BidsCube is thrilled to announce its participation in DMEXCO, Europe's premier digital marketing and tech event happening on September 20-21 in Cologne. This year, BidsCube invites you to explore digital marketing's future, exploring trends like the metaverse, retail media, and data-driven strategies. Connect with the BidsCube team in person, fostering meaningful interactions for potential collaborations. Key representatives include Max Yemelyntsev, Taia Loik, and Julia Melnyk. - August 30, 2023 - BidsCube
Empowering Advertising Businesses: BidsCube Launches White-Label Ad Exchange PRO
BidsCube introduced Ad Exchange PRO, a comprehensive solution that reshapes the advertising landscape and allows partners to amplify their business growth several times. Ad Exchange PRO boasts an upgraded optimization toolset, enhanced system monitoring, raw bidstream data access, an ad ops-boosting Traffic Bridge, expanded payment options, unlimited traffic scanners, and a transparent scaling model. - August 28, 2023 - BidsCube
DecenterAds Explores Partnerships and Trends in APAC Ad Landscape at DMEXCO 2023
DecenterAds - one-stop programmatic advertising platform based in Singapore, is thrilled to announce its participation in DMEXCO 2023, Digital Marketing Exposition & Conference in the vibrant city of Cologne. - August 02, 2023 - DecenterAds PTE. LTD.
Zebra Techies Solution is Going to Launch Audilysis: a SaaS-Based Instant Website Analysis Tool for Digital Marketers
Audilysis, the SaaS tool of Zebra Techies Solution, will empower digital marketing agencies with instant website analysis, audit, and optimization. - August 01, 2023 - Zebra Techies Solution
Wells Fargo Expands Partnership with Lava Controls to Integrate Visual Storytelling with Social Media in San Francisco
Lava Controls provides the technology and expertise that allows the Wells Fargo Social Media Team to highlight social media trends, brand storytelling, special on-site viewing events, and other real-time meetings. - July 21, 2023 - Lava Controls
DecenterAds Joins Forces with BidsCube to Enhance Programmatic Advertising Solutions
DecenterAds, one of the leading programmatic advertising platforms, is thrilled to announce its collaboration with BidsCube ecosystem, a renowned player in the adtech industry. This strategic partnership signifies a significant milestone in the evolution of DecenterAds, while reaffirming its commitment to delivering exceptional advertising and monetization solutions to its partners. - July 13, 2023 - DecenterAds PTE. LTD.
DecenterAds Uses Header Bidding Technology to Reduce Carbon Footprint
DecenterAds, a one-stop advertising tech platform, uses the latest technologies to help reduce its carbon footprint. DecenterAds demonstrates how to implement programmatic advertising for sustainability and remember the environmental impact. - June 03, 2023 - DecenterAds PTE. LTD.
IntelliCalor Launches Website to Help People Lose Weight
IntelliCalor, a transformative force in the wellness industry, is proud to announce the launch of its website, DarrellHill.com. Guided by science-backed fitness, a positive mindset, and nutritious eating, IntelliCalor empowers individuals to surpass quick-fix solutions and embark on a holistic journey toward well-being. Find a treasure trove of resources, proven fitness tips, nutritional insights, and an engaging community. - May 31, 2023 - IntelliCalor LLC
Prepare for Unique Gameplay - Horizon Blast Raises the Bar for Mobile Gaming Apps
A new game app with very unique gameplay, Horizon Blast, was just launched in the app stores. Most game apps that are made today are copies of existing popular games in some shape way or form, so it's very exciting to see a game development company invent a new type of gameplay with its own features. - May 24, 2023 - Discipline Digital, LLC
National Emergency Medical Services Print Magazine to Launch in July
Fully Oriented, a national print magazine serving Emergency Medical Services providers throughout the United States, will mail its first issue to subscribers in early July. In the wake of the two major EMS publications going out of print within the past several years, two local Emergency Medical... - May 20, 2023 - Fully Oriented, LLC
Painted Brick Digital Announces Influencer Marketing Management Services
Painted Brick Digital, a leading digital marketing agency, has launched new Influencer Marketing Management Services to help businesses navigate the complexities of identifying and working with influencers for their marketing campaigns. The agency's new services include influencer identification and outreach, campaign strategy and management, and performance tracking and reporting. With years of experience in digital marketing, Painted Brick Digital is here to help. - May 17, 2023 - Painted Brick Digital
BidsCube Invites Advertising Market Players to the VideoWeek Villa at Cannes Lions 2023
BidsCube, a programmatic advertising company, partners with VideoWeek Villa for Cannes '23. The event provides networking opportunities, special gatherings, and a chance to meet industry leaders. BidsCube invites partners to schedule in-person meetings with its specialists for a personalized experience. The company's attendance demonstrates its commitment to pushing programmatic advertising boundaries and providing value to clients. Visit the website for details and meeting arrangements. - May 11, 2023 - BidsCube
DecenterAds Partners with VideoWeek Villa for Cannes Festival of Creativity
DecenterAds, a leading player in the programmatic advertising industry, is excited to announce its residential partnership with VideoWeek Villa during the Cannes Festival of Creativity. The festival, which will take place from June 19 to 23, 2023, is renowned for bringing together the brightest... - May 02, 2023 - DecenterAds PTE. LTD.
Bed Frames Plus Publishes New IKEA Reviews and Test Results on Their Website
IKEA bed tests show surprising results. Heavy concrete weights tested the strength of the Tarva wood bed, the Grimsbu metal platform foundation, and the Luroy bed slats. - April 18, 2023 - Bed Frames Plus
Adtelligent Joins IAB Canada’s Transparency and Consent Framework
Advertising technology company Adtelligent has joined the TCF Canada list of vendors. TCF Canada keeps up with all the appropriate rules and laws of personal data protection in the Canadian market. As a result, adtelligent service end-users are fully informed about their data processing procedures and can give their informed consent. - April 11, 2023 - Adtelligent Inc.
New Award-Winning Marketing Book "Brain Glue," by James I. Bond, Has Been Released
The marketing book "Brain Glue" by James I. Bond has been released and is already receiving critical acclaim from business leaders like Jack Canfield and Publishers Weekly. The book teaches the secret to utilizing brain science to increase the persuasive power of ads, emails, social media posts, and personal presentations. Bond emphasizes the importance of emotional triggers in persuasion and provides practical techniques. "Brain Glue" is available for purchase on major book retailers. - March 07, 2023 - James I. Bond
DecenterAds Launches Comprehensive Guide for Monetizing with DecenterAds SSP
DecenterAds, the programmatic platform for publishers worldwide, has released a comprehensive guide for monetizing websites using their SSP (Supply-Side Platform). DecenterAds introduced its programmatic monetization strategies and various buying methods, including real-time bidding (RTB), programmatic direct, and preferred deals. - March 03, 2023 - DecenterAds PTE. LTD.
DecenterAds Unveils Top Trends in In-Game Advertising for 2023 and Beyond
DecenterAds, a company that provides Supply Side Platform for partners from all over the world, released an analysis of the prospects of in-game advertising for 2023 and the following years. The trends indicate the growing demand on in-game advertising as a result of the increasing popularity of video games and the overall growth of the gaming industry. - February 10, 2023 - DecenterAds PTE. LTD.
Poster Launch of the Documentary Film, The Angel Within
Stralent Brand Management hosted the poster launch of the highly anticipated documentary film by Fahim Hamid Ali, "The Angel Within," at the Lionhead Golf Club in Brampton, ON. The event was attended by dignitaries, business leaders, accomplished professionals, journalists, and members of diverse communities. The film is set to premiere at the red carpet event at TIFF Bell Lightbox in April of this year. - February 09, 2023 - Stralent Brand Management
W.D.O.P.E. Dopetrackz Radio - Music Submission Service
Dopetrackz Radio today announced - Music Submissions for Artists - a new service for Dopetrackz.com. Featured Weekly Artist is a promotion campaign where Artist music content will be placed in the Featured Artist Section on Top of the Home Page for 7 days then moved to the New Music Section after. - January 18, 2023 - Dopetrackz Radio
DecenterAds Shared 10 Programmatic Advertising Trends for 2023
Expert insights from DecenterAds, a company that provides Demand and Supply Side Platforms for partners from all over the world, can help advertisers and publishers get the most out of their 2023 campaigns. - January 09, 2023 - DecenterAds PTE. LTD.
Adtelligent Ranked Number No. 59 Fastest-Growing Company in North America on the 2022 Deloitte Technology Fast 500™
Innovative ad tech company recognized as one of the fastest growing in its sector with 2,981% Revenue Growth. - December 21, 2022 - Adtelligent Inc.
Cannes 2022: Throwback from DecenterAds
Why do creativity festivals matter for the advertisers, what to look for at these events, and which learnings did Cannes 2022 bring? DecenterAds, a company that provides Demand- and Supply Side Platforms for partners from all over the world, shares its learnings from attending the top creativity festival of the year. - December 20, 2022 - DecenterAds PTE. LTD.
ODK Media, Inc. is Giving OnDemandKorea Its Biggest UI/UX Overhaul in 11 Years
ODK Media, Inc. debuted a major UX (user experience) and UI (user interface) overhaul for its largest streaming service, OnDemandKorea, on the company’s 11th anniversary. - December 02, 2022 - ODK Media Inc.
DecenterAds Presents 10 Tips for Black Friday Ad Strategies
Statistics and advice to help both advertisers and publishers get maximum profit from the fall’s biggest spend weekend. - November 22, 2022 - DecenterAds PTE. LTD.
Wunderworx and PrograMetrix Launch Partnership to Help Cannabis and CBD Brands Achieve Mainstream Marketing Success
PrograMetrix, a Seattle-based programmatic advertising agency, has partnered with the creative and digital marketing agency Wunderworx to better serve early-stage and high-growth cannabis and CBD companies. For companies that are entering or reinventing themselves in the cannabis space, the... - November 10, 2022 - Wunderworx
GE Lighting, a Savant Company’s Retail Display, Wins 2022 OmniShopper Award
Frank Mayer manufactured the award-winning Meijer Cync™ Display program for GE Lighting, a Savant company. - November 09, 2022 - Frank Mayer and Associates, Inc.
DecenterAds Attended DMEXCO 2022
Digital Marketing Exposition & Conference, or DMEXCO, is a leading digital marketing & tech event in Europe. This year, it was held on September 20 & 21 in Cologne, Germany. DecenterAds spent two insightful days at the conference. - October 19, 2022 - DecenterAds PTE. LTD.
DigiHype Express is Making Marketing Easy & Affordable for Small Businesses and Startups
DigiHype Media has launched a new service called “DigiHype Express,” which is an a la carte service that allows small business owners to pick and choose what digital marketing packages they need, without the big price tags. - October 07, 2022 - DigiHype Media