Latest news releases from PR.com for scratch. http://www.pr.com/press-releases Sat, 06 Sep 2008 19:21:31 -0500 http://www.pr.com/images/logo_white.jpg http://www.pr.com/ 68 69 PR.com provides Free Press Release Distribution, & is a unique Directory of Businesses, Products, Services, & Jobs - in all industries. Find Full Company Profiles. © 2008 PR Worldwide, Inc. 60 http://www.pr.com/press-release/35931 On March 28th, urbanmoms.ca, Canada’s free online community for busy moms, invited 300 moms to leave the kids at home and get pampered and catered to, receiving a much deserved break and a little bit of indulgence at Two Rosehill in mid-town Toronto. The evening was developed and executed by scratch and playfully called Mom’s Night Out. The evening began as an opportunity for moms to share, inspire and laugh [PR.com - April 17, 2007] scratch http://www.pr.com/press-release/35931 http://www.pr.com/press-release/29183 Conair Canada has made a fundamental shift in their approach to media planning and buying. Traditionally this activity has been handled internally, but Conair has now retained Toronto-based scratch to develop and execute all media activity for the Canadian market. scratch currently handles all of Conair public relations, so the transition to the development and integration of a media campaign will be seamless. [PR.com - February 07, 2007] scratch http://www.pr.com/press-release/29183 http://www.pr.com/press-release/26783 Conair, Canada’s leader in the personal care industry, wants to promote brand awareness and stimulate sales with the development of a new public relations campaign. scratch has been hired to develop and execute this campaign for the Canadian market. scratch will work with its public relations partner rock-it promotions, one of Canada’s premier boutique agencies, on this campaign. rock-it promotions has a [PR.com - January 11, 2007] scratch http://www.pr.com/press-release/26783 http://www.pr.com/press-release/24383 Cuisinart, a name synonymous with cooking and food preparation, wants to promote brand awareness and stimulate sales with the development of a new public relations campaign. scratch has been hired to develop and execute this campaign for the Canadian market. The agency also handles the Waring PRO line for the small appliance manufacturer. Given the scope of this project, scratch has partnered with one of [PR.com - December 07, 2006] scratch http://www.pr.com/press-release/24383 http://www.pr.com/press-release/23698 Cuisinart and urbanmoms.ca join together for innovative “Word of Mom” campaign developed by Toronto-based agency, scratch. [PR.com - November 29, 2006] scratch http://www.pr.com/press-release/23698 http://www.pr.com/press-release/17169 Hot Chilly’s, one of Canada’s premier base layer and performance sock manufacturers, wants to re-invigorate sales with the re-branding of its entire line-up. scratch has been hired to develop and execute this strategy for the North American market. “Hot Chilly’s was at a crossroads as to how to take the brand to the next level,” says Robert Wise, Partner, scratch. “The brand has a [PR.com - September 06, 2006] scratch http://www.pr.com/press-release/17169 http://www.pr.com/press-release/16228 scratch is pleased to announce the addition of Micheal Lambie as partner to the full service agency. Micheal will continue his role as the driving creative force at scratch, mentoring his department and delivering top-notch conceptual design. Micheal brings a wealth of experience in graphic design, print publication and film production. “Micheal’s passion and creative vision were the perfect complement to [PR.com - August 22, 2006] scratch http://www.pr.com/press-release/16228 http://www.pr.com/press-release/14286 FAXE is pleased to announce that beginning immediately, it will seek sponsorship and co-promotion opportunities for 2007 in the Canadian and American market. The premier Danish brewer wants to stimulate top-of mind awareness for its flagship brand, FAXE Premium. The brand team feels that developing an association with a firmly entrenched market leader will not only benefit their brand but add life to the promotion [PR.com - July 21, 2006] scratch http://www.pr.com/press-release/14286 http://www.pr.com/press-release/13414 Frigidaire Canada is chillin’ out with a new “Cool Summer” Sweepstakes designed to help Canadians beat the heat this summer. With promotional partners Loblaws and Cuisinart, Frigidaire has created “Cool Summer” Prize Packs. Consumers can enter to win one of three prizes of a Frigidaire stainless steel side by side refrigerator, plus a $200 Loblaws gift card to stock up on summer food [PR.com - July 06, 2006] scratch http://www.pr.com/press-release/13414 http://www.pr.com/press-release/13172 Just in time for Canada Day, Frigidaire Canada is celebrating 60 years of manufacturing quality cooking appliances in L’Assomption, Quebec with the launch of a new “See the Country Sweepstakes.” Starting on June 22, the promotion will give Canadians a chance to see their country through a “Made in Quebec” or “Made in Canada” Getaway. “We are very proud of the fact that [PR.com - June 30, 2006] scratch http://www.pr.com/press-release/13172 http://www.pr.com/press-release/10401 Canada’s five leading cigar distributors have united together to throw a bash of epic proportions. At the stroke of midnight on May 30th, 2006, Ontario will become a smoke-free environment. Due to a significant overhaul of workplace legislation, smoking will be no longer allowed indoors at public facilities which will greatly impact the Restaurant, Bar and Tobacco industries. Brigham Enterprises Inc., Havana House [PR.com - May 09, 2006] scratch http://www.pr.com/press-release/10401 http://www.pr.com/press-release/10072 scratch is delighted to be involved in the development of marketing and collateral material for this worthy cause. The Stephen Leacock Foundation for Children provides an invaluable service to support the needs of Canada’s disadvantaged youth. The Foundation is dedicated to funding programs that enrich education and foster community building for students, staff, parents and school communities at large. [PR.com - May 02, 2006] scratch http://www.pr.com/press-release/10072 http://www.pr.com/press-release/10071 Canada’s specialty coffee retailer, Timothy’s World Coffee, has solicited scratch to administer its 30th Anniversary sweepstakes and develop the promotion’s online component. The instant win and online sweepstakes for Timothy’s will offer consumers a chance to win a multitude of “Thrilling” prizes. [PR.com - May 02, 2006] scratch http://www.pr.com/press-release/10071 http://www.pr.com/press-release/9455 Frigidaire, a brand of Electrolux Major Appliance Canada, has launched a new national “Grilling Italian Style” Sweepstakes with MASI, Canada’s number one selling wine. Promoted in liquor stores across the country, the sweepstakes will give consumers the opportunity to enter to win one of ten new Frigidaire 30” stainless steel outdoor gas grills. [PR.com - May 01, 2006] scratch http://www.pr.com/press-release/9455 http://www.pr.com/press-release/9031 Frigidaire Canada has launched a new “Frigidaire Moments” on-air campaign that speaks to the emotional connection consumers have with their appliances. Developed for Frigidaire Canada by scratch, the two 30-second spots are the on-air component of a national print initiative launched this January and mark the first ever television campaign for Frigidaire worldwide. [PR.com - April 03, 2006] scratch http://www.pr.com/press-release/9031 http://www.pr.com/press-release/8258 Frigidaire Canada has launched the “Front Load 2 Front Row” sweepstakes – a new promotion aimed at rewarding consumers across the country with tickets to 1 of 3 Front Row Prize Packs. With no purchase necessary, consumers can enter to win prize packs that include the tickets to “Lord of the Rings” in Toronto, “The Grand Prix of Canada” in Montreal, or “Cirque du Soleil – Varekai” in Vancouver. The world leader in front [PR.com - March 23, 2006] scratch http://www.pr.com/press-release/8258 http://www.pr.com/press-release/6580 Frigidaire Canada has launched the “Making Life Easier” sweepstakes – a new promotion aimed at making life easier for consumers across the country. With no purchase necessary, consumers can enter to win prize packs that include the services of a gourmet chef, professional landscaper, personal organizer, or top-notch housekeeper as well as time-saving Frigidaire appliances. [PR.com - February 10, 2006] scratch http://www.pr.com/press-release/6580 http://www.pr.com/press-release/6376 Frigidaire Canada has joined the hallowed halls of academia with the launch of Frigidaire Appliance University – a new eLearning program designed to give employees and key sales partners the opportunity to learn all about Frigidaire and Electrolux’s quality appliances and innovative features. “Frigidaire Appliance U is a web-based training program that features Frigidaire’s most up-to-date [PR.com - February 06, 2006] scratch http://www.pr.com/press-release/6376 http://www.pr.com/press-release/4054 scratch is pleased to announce the hiring of Jennifer Miklasz as an Account Specialist at the full service agency. Jennifer brings a wealth of front-line promotional experience to scratch. Her past experience includes senior account management roles at B Street Communications, Quadrant Marketing, Vickers & Benson, and Communiqué. [PR.com - November 10, 2005] scratch http://www.pr.com/press-release/4054 http://www.pr.com/press-release/3639 scratch has found not one, but two media organizations to deliver superior planning and buying services for its clients. By retaining Mediarite Targeted Marketing and McIlroy & King Communications, scratch believes it has partnered itself with two organizations that can bring the required expertise and depth to their current service offering. [PR.com - October 21, 2005] scratch http://www.pr.com/press-release/3639 http://www.pr.com/press-release/3638 Frigidaire Appliances and their marketing agency of record, scratch, are pleased to announce that they’ve just signed Palette Public Relations to provide PR, media relations and product launch services for the appliance brand. [PR.com - October 21, 2005] scratch http://www.pr.com/press-release/3638 http://www.pr.com/press-release/3100 scratch is pleased to have been formally awarded the Renée’s Gourmet account. scratch will handle all promotional, digital, and event activity for Canada’s #1 refrigerated salad dressing. The formalization of the relationship between Renée’s Gourmet and scratch comes on the heels of several succesful programs executed by scratch. [PR.com - September 21, 2005] scratch http://www.pr.com/press-release/3100 http://www.pr.com/press-release/3099 scratch has developed a fresh new on-line contest for Renée’s Gourmet. With a total prize value of over $50,000, The Fresh from the Fridge Sweepstakes allows participants to get fresh this Fall with a chance to win one of three complete Frigidaire Stainless Steel Kitchens. Participants also have a weekly chance to win Frigidaire appliances and a daily chance to win Renée’s Gourmet products. [PR.com - September 21, 2005] scratch http://www.pr.com/press-release/3099 http://www.pr.com/press-release/3098 Frigidaire Canada is pleased to formally award Agency of Record status to scratch. The full-service agency will handle all of the marketing communications and promotional activity for Canada’s premier home appliance manufacturer. A branding and communication specialist, scratch will oversee, develop, and execute the many exciting programs that Frigidaire has planned for the rest of the year and into 2006. The [PR.com - September 21, 2005] scratch http://www.pr.com/press-release/3098