Small Businesses: Prepare for Annual Chilly Weather Sales Increase Despite Lingering Summer Heat

National spending patterns have always seen a substantial spike in sales beginning after the Labor Day holiday, and continuing through New Year’s Day, due to the cluster of national holidays within the autumn and winter months. During this crucial consumer craze small businesses should find effective marketing and attention-getting free advertising to yield seasonal customers who will become loyal patrons all year round. A media insider provides valuable information. - September 10, 2011

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