New COMPASS™ Study Reveals Boat Buyers Remain Highly Impressionable Long After They Begin Shopping
COMPASS™ is a new syndicated national study examining what happens after consumers enter the boat market. The research identifies where buyers lose momentum, how manufacturers and dealers can influence purchase decisions, and provides companies of all sizes with affordable access to large-scale buyer insights that can strengthen sales, marketing, and customer experience. - August 03, 2026
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