San Diego, CA, November 21, 2018 --(
PR.com)-- Mínimo Journal, a newly launched platform, where consumers can be informed about natural products and brands trying to make a difference in the world. Highlighting brands that are Vegan, Cruelty-Free, All Natural or Non-Toxic.
Started by Juan Chavarria, a loyal consumer of so these called “natural” skincare products, realized how important it is to carefully look at ingredients - after a bad experience with one of these products that left his skin irritated. These brands target consumers by brain-washing consumers by a “natural” or “non-toxic” image, where in reality they add parabens, phthalates and many more harmful ingredients in their products.
The journey with Mínimo Journal is to find products that are vegan, cruelty-free or non-toxic for the modern consumer. Brands that are trusted to not practice animal testing, do not contain at least parabens or phthalates in their products, or that are all-natural for the consumer to make a concious purchase.
The beauty industry can be misleading and overwhelming for consumers. The mission for Mínimo Journal is to make a conscious effort to find effective skincare, beauty and fragrance products from high-end to small indie companies. Writing product reviews, best of/awards, interviews and personal regimens articles.
If you would like more information about Mínimo Journal, please email minimojournal@gmail.com or go to www.minimojournal.com