REACT -- Real-Time Advertising & Communications Tool. Branded CD providing an Internet portal to skill games offered in tournament format. Game console is branded to the company that gives the CD to its customer, providing that company with continuous, real-time communication with that customer over time. Game console provides scrolling company news, advertising, logo placement, links to company website and company offers/coupons for the customer to print and use at the store/company location, thus motivating the customer to re-visit the store. The company is able to update the game console information as often as it wishes, keeping the company information viewed by the customer current on a continuous basis.