Bugatti a Winner in California Competition
Santa Barbara, CA, February 11, 2009 --(PR.com)-- Bugatti Royale & Chris Craft Cobra-Inspired Ads Take The Bronze.
Jim Palam & Partners’ credo of "Hot Ideas Delivered Fast" hit high gear this week, when the Santa Barbara advertising agency’s ad campaign for client Pacifica Real Estate Group received the Bronze Award in the 2009, AAF District 15 Advertising Competition in California. The lead ad in the “Invest With Us” campaign features a priceless Bugatti Type 41 Royale motorcar.
“The target audience for the campaign is high net-worth individuals with considerable capital to invest,” explained Creative Director, Jim Palam. “This is an audience that truly appreciates the finer things in life, and an audience that is fiercely focused on always moving forward. We could have featured one of Pacifica’s multi-million dollar investment properties in the ad—but we believed the Bugatti would do a better job of grabbing the audience’s attention and interest.”
The follow-up campaign ad features a stunning photo of a rare 1955 Chris Craft Cobra speedboat, under the headline “Looking For A Unique Investment? This Should Float Your Boat.”
Jim Palam & Partners is a full-service advertising, marketing, and creative services agency based in Santa Barbara, California. Their current client list includes Pacifica Real Estate Group, Moreton Bay Capital, Nine Sisters Entertainment, Dudley Hoffman Mortuary, and Brain & Spine Surgeons of Orange County. Jim Palam and Partners is located at 1812-B Chapala Street, Santa Barbara, CA 93101. For a close look at the agency you are invited to visit them online at www.jimpalam.com.
Contact:
Jim Palam, 805.569.1187
Email: jpalam@jimpalam.com
http://www.jimpalam.com/
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Jim Palam & Partners’ credo of "Hot Ideas Delivered Fast" hit high gear this week, when the Santa Barbara advertising agency’s ad campaign for client Pacifica Real Estate Group received the Bronze Award in the 2009, AAF District 15 Advertising Competition in California. The lead ad in the “Invest With Us” campaign features a priceless Bugatti Type 41 Royale motorcar.
“The target audience for the campaign is high net-worth individuals with considerable capital to invest,” explained Creative Director, Jim Palam. “This is an audience that truly appreciates the finer things in life, and an audience that is fiercely focused on always moving forward. We could have featured one of Pacifica’s multi-million dollar investment properties in the ad—but we believed the Bugatti would do a better job of grabbing the audience’s attention and interest.”
The follow-up campaign ad features a stunning photo of a rare 1955 Chris Craft Cobra speedboat, under the headline “Looking For A Unique Investment? This Should Float Your Boat.”
Jim Palam & Partners is a full-service advertising, marketing, and creative services agency based in Santa Barbara, California. Their current client list includes Pacifica Real Estate Group, Moreton Bay Capital, Nine Sisters Entertainment, Dudley Hoffman Mortuary, and Brain & Spine Surgeons of Orange County. Jim Palam and Partners is located at 1812-B Chapala Street, Santa Barbara, CA 93101. For a close look at the agency you are invited to visit them online at www.jimpalam.com.
Contact:
Jim Palam, 805.569.1187
Email: jpalam@jimpalam.com
http://www.jimpalam.com/
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Contact
Jim Palam & Partners
Jim Palam
805 569-1187
www.jimpalam.com
Jim Palam
805 569-1187
www.jimpalam.com
Contact
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