Employee Grapevine™
Price: $200.00
Description:
MAYO Communication's Employee Grapevine
an interactive radio network
"I heard it through the Grapevine!"
Reality:
It's no secret that word of mouth is the fastest and best form of communication. Literally everyone is an expert in communication. Many people think written communication is the Corporation's primary focus. It is not, because people don't like to read -- they would
rather discuss a significant issue, not just read about it.
What is the Employee Grapevine?
The Employee Grapevine is a telephone line that is accessible to all employees of company. The dial-in radio program runs 3 - 5 minutes and includes stories not found in the company employee newsletter or through E-mail. A short message, or newscast, is recorded. At the end of the weekly broadcast, employees are invited to leave questions or suggestions after the tone. It is these comments which dictate the format of the stories.
What does the Employee Grapevine do?
Gives employees the most up-to-date information about the company
Informs employees of coming events
Helps employees understand the meaning of significant issues
Provides instant feedback about the accuracy of information
Encourages employees to communicate verbally
And much more...
The Employee Grapevine can be reached by simply dialing a designated phone number.
Tell them you "heard it through the Grapevine!"
Employee Grapevine Real Sample Audio Clips
available upon request
In 1995-96 Calls to the Employee Grapevine at SoCal Gas
jumped from 50 to 350 per day, and 18,500 in three weeks
during the height of downsizing.
In 1998, Housing Authority of the City of Los Angeles
used the Employee Grapevine and RSVP for an annual
Christmas party that was announced one week before
the unplanned event. nearly 1,000 employees called in less
than three days just to find out what the Grapevine was.
The one and only
Employee Grapevine
created by George McQuade
earned first place
corporate communications and
employee communications awards
five years in a row from:
Public Relatons Society of America
International Assn. of Business Communicators
PCLA
Regan Communications booked McQuade five
different occassion to speak on the overnight
phenomenon it is annual Corporate Communications
conference attended by several thousand people
in Chicago, NY and Washington DC. 195-98.
National Assn. of Housing And Redevelopment
Officials awarded McQuade top honors for
his communications programs in 1998-99.
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