Creative Services

We create experience. LeapFrog Interactive designs websites, interactive features, and innovative online experiences that deliver enthusiastic fans. Good brands are visible, but great brands are experienced.

Each year our Creative Services Team publishes their portfolio. Many of those pieces are demonstrated on our website but if you would like a complete portfolio, please request your copy with or compliments.

Creative Services Include:

Online Advertising Asset Design

* Product Sites
* Non-Branded Sites
* Mini-Promotional Sites
* Extranets / Intranets
* E-Retail Sites
* Standard Media (GIFS, Text Links)
* Rich Media (Transactional, Multimedia)
* Mobile Media (PDA, Cell)
* Microsite Development (Narrow Band / BroadBand)
* Data Display and Transactional Interfaces
* E-mail Layout and Design (HTML / Text)

Brand Strategy Review and Planning

* Desired Brand Attributes
* Messaging Objectives
* Visual Language
* Creative Brief
* Heuristic Reviews - Feature/Function/Content
* Competitive Landscape Analysis
* Enhancement Recommendations
* Brand Experience Development
* Online Brand Identity

Information Architecture

* Logical Architecture
* Site Maps
* Wireframes
* Content Catalog
* Interface Standard Guidelines

User Understanding

* User Profiles (Personas)
* Use Case Scenarios
* Segmentation Analysis
* User Interface Design
* Graphical User Interface (GUI) Development

Usability Testing

* User Profiles (Personas)
* Use Case Scenarios
* Segmentation Analysis
* Test Planning and Objective Definition
* Usage Scenarios
* Execution and Findings
* Enhancement Recommendations


* Brand Positioning
* Message Concept Development
* Offer Development
* Content Audits and Classification
* Advertisements
* Articles, Newsletters, Emails
* Full Site Copy Deck
* Navigational Nomenclature