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New Media
Price: N/A

Description:
Google and Yahoo! run more ads every 30-minutes than all television and radio networks combined run in a month. Your brand cannot build visibility long-term without adding new media to your marketing mix.

Our Team will define a strategy for your brand that leverages your current media investment, while aggressively developing your brand in the online environment.

New Media Services Include:

Search Engines

* Traffic and Lead Generation
* Search Engine Placement
* Keyword Campaigns / Media
* Online Media Planning and Buying
* Search Engine Optimization
* Consumer Data Collection
* Online Messaging
* Creative Development
* Direct-to-Desktop Marketing
* Pay for Positioning
* Pay for Performance
* Pay per Acquisition
* Search Engine / Directory Submission
* Paid Inclusion
* Continual Registration
* Sponsorship / Promotions
* Guaranteed Traffic Services
* Traffic Tracking and Reporting

Rich Media / Promotion

* Interactive Media Consulting
* Content Personalization
* Flash Services
* Web Video Streaming Media
* Web Audio Streaming Media
* Affiliate Marketing
* Interactive Creative Development
* Online / Offline Convergence Marketing
* Web Casting
* Interactive Ads
* Software Simulations / Virtual Tours
* Informational CDs / Digital Business Cards
* Retail / Tradeshow Support
* Interactive Presentations
* Interactive Point of Sale
* Promotions
* Sweepstakes
* Sponsorships
* Online Sampling / Couponing / Rebates
* Banner Ads
* Online Flash Games
* Instant Win Games
* Online Trivia Games
* Collect and Win Campaigns
* AdverGames
* Interactive Loyalty Programs

E-mail Marketing

* E-mail Strategy and Planning
* Campaign Design and Management
* Transmission Services
* Vendor Management
* Transmission Services
* Data Analytics / Collection / Remarketing
* Opt-in E-mail List Purchase and Management
* Email Capture and Database Segmentation
* Corporate E-Mail Enablement Services
* Opt-In List Building Services
* Third-Party List Buying Services
* Online Newsletter Services
* Reporting
* Creative Development
* E-Newsletters
* Corporate Communication
* Prospect Courting
* One-To-One Marketing
* Survey Vehicles

Database Building

* Consumer Relationship Marketing
* Data Collection
* Database Development
* Data Management
* Database Strategy / Consultation

Analysis

* Program Performance and Analysis
* Data / CRM Audits
* Data / Analytic Strategy
* Opportunity Assessment
* Database Analysis
* Opportunities Assessment and Strategy
* Customer Research
* Conversion Research / Tracking
* Campaign Tracking
* ROI Analysis
* Measurement / CIF Strategy
* ROI Modeling
* Segmentation and Predictive Modeling

Media Planning / Buying / Coordination

* Events Marketing Integration
* Value Proposition Development
* Media Integration and Cross Media Advantages
* Channel Strategy
* Cross-Channel Integrations
* Vendor Management
* Online Media Planning
* Online Media Buying
* Online Media Trafficking Services
* Online Media Optimization
* 3rd Party Ad Server Management
* Online Media Quality Assurance
* Online Media Research
* Online Media Competitive Analysis
* Reporting
* Business Development / Partnerships

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