The Knowledge Group
The Knowledge Group

Goodwin Procter’s Thomas M. Hefferon to Speak at KC’s Event on Avoiding Unfair & Deceptive Marketing Practices for Banks & Credit Unions (UDAP Laws) on 03/19/2009

New York, NY, March 03, 2009 --( The Knowledge Congress, the leading producer of regulatory focused webcasts recently announced that Thomas M. Hefferon, Partner of Goodwin Procter LLP, will speak at the Knowledge Congress’ upcoming webcast entitled: “Avoiding Unfair & Deceptive Marketing Practices for Banks & Credit Unions (UDAP laws)”. This two-hour event is scheduled on March 19, 2009, Thursday, 3:00pm to 5:00pm ET. For further details of the event and panelists, please visit

Event Synopsis:

In an effort to protect consumers, some Federal banking agencies are becoming interested in watching for unfair or deceptive acts or practices (UDAP) in the marketing and operation of financial products or services. Although the UDAP law was created for the general marketplace, it might prove to be applicable in the banking and finance industry particularly in the area of interest rates charged to consumers and reasonable periods to settle their balances. Financial institutions should have a solid background in UDAP laws as they may become the framework for monitoring marketing financial products to consumers in the future.

The Knowledge Congress is assembling a panel of distinguished professionals and key regulators to inform the public of ways to avoid unfair and deceptive practices employed by some financial institutions in issuing credit cards. The speakers will present their expert opinions in a two-hour Live Webcast.

About Thomas M. Hefferon

Tom Hefferon, co-leader of the Litigation Department in Goodwin Procter’s Washington, D.C. office, specializes in general civil litigation, with particular emphasis on the defense of financial institutions in the consumer financial services industry in both administrative proceedings and in the courtroom. Mr. Hefferon is also chair of the firm's Consumer Financial Services Litigation Practice and frequently provides compliance advice and litigation risk analysis to industry clients.

He has been selected for inclusion in Chambers USA: America’s Leading Lawyers for Business. He is a member of the American Bar Association, and other state and local bar associations.

Mr. Hefferon is a member of the bars of the U.S. Supreme Court, the Commonwealth of Virginia, the Commonwealth of Massachusetts and the District of Columbia. He is also a member of the bars of numerous federal circuit courts and district courts and has been admitted pro hac vice in more than three dozen other state and federal courts across the country.

About Goodwin Procter LLP

Goodwin Procter is one of the nation's leading law firms, with a team of 900 attorneys serving clients through offices in Boston, Hong Kong, London, Los Angeles, New York, San Diego, San Francisco, Silicon Valley and Washington, D.C. A hard-driving, entrepreneurial and dynamic group, Goodwin Procter works tenaciously for clients whose problems and challenges they treat as their own.

For more information on Thomas M. Hefferon and Goodwin Procter LLP please visit:

About The Knowledge Congress

The Knowledge Congress is a regulatory-focused organization that brings the world's leading authorities and industry participants together to study the impact of changing government mandates using an educational and informative two-hour live, Web format. The Knowledge Congress’ presentations are designed to examine regulatory changes and study emerging trends across a wide variety of industries. To hear leading government officials, consultants, and experts objectively analyze the latest trends and issues that will impact business, visit to register for this event.

The Knowledge Congress
Thomas LaPointe, Jr., Executive Director
Therese Lumbao, Director
Account Management & Member Services