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Generational DNA President Dave Brookmire Releases "Coaching for Success" to Prepare Managers for the Economic Recovery

Now is a critical time to invest in executive coaching to strengthen and prepare managers for the economic upturn.

Roswell, GA, September 26, 2009 --( David Brookmire, PhD, founder of Corporate Performance Strategies and Generational DNA, announces the release of his new book “Coaching for Success.” Dr. Brookmire and several of his colleagues collaborated on this book to illustrate how coaching leads to tangible benefits for leaders and their organizations. This book focuses on coaching strategies that will not only help managers to face the unprecedented challenges presented by the down economy, the changing workforce and other issues, but that will also prepare managers to exit recession mindsets and capitalize on the impending economic turnaround.

“Leaders today are faced with challenges they never experienced in their careers. Good businesses have gone bad, and the prospects for many businesses are not optimistic in 2010," says Dave Brookmire, founder and president of Generational DNA. "Leadership skills required to deal with “sick” or stalled businesses are very different than the skills utilized in a high growth business experienced in the 90’s and this decade. Coaching helps align the company’s goals to the managers’ job and provides the manager with an expert that has dealt with these issues in the past, providing wisdom, mentoring, direction, tools, and techniques to handle the new business realities. Our coaching process is bottom line focused, and a recent project with a Fortune 1000 company showed a 3.5:1 ROI for the coaching program."

According to Brookmire, managers have not only been feeling the pressures of a down economy. In fact, the current business market, with a rapidly changing workforce makeup, has also presented additional challenges that today’s managers have not had to face on this scale. For example:

The rapid exit of the Baby Boomers from the workforce is creating a growing knowledge gap, in which large pools of knowledge and experience are leaving companies faster than they can transfer it to younger leaders.

The massive amounts of layoffs and cutbacks over the past couple of years have largely impeded managers’ abilities to properly mentor younger talent by increasing organizational instability.

The influx of younger generations into the workforce, with diverse working behaviors, goals and preferences, has increased the challenges for managers working to build effective intergenerational communication and multigenerational teams.

“Managers need real, applicable strategies for moving out of the recession from seasoned professionals who understand their unique challenges and the proven methods for managing multiple generations, attracting and mentoring strong talent, and improving the efficiency of business critical communications and operations,” Brookmire continues. “Coaching is often incorrectly viewed by corporate leaders as a subjective or amorphous process. But the science of professional coaching is just that - a science. It is standards and outcomes-based, delivered by a practitioner with professional credentials and designed with the unique organizational challenges, performance goals and generational makeup of each individual client in mind.”

David is a seasoned executive advisor, researcher and recognized authority on generational dynamics, organization and leadership effectiveness. With more than 30 years of executive coaching, leadership training and business consulting experience, David is a recognized speaker and expert in leadership development and business effectiveness. His national workshops include "Designing a High Quality M&A Process that Delivers," and "Managing and Leading High Impact Executive Coaching in Your Organization." He is available for executive coaching, organizational effectiveness audits and consulting, and speaking engagements and training workshops. For more information, contact Dave Brookmire at

About GenerationalDNA

Atlanta-based consulting firm GenerationalDNA specializes in harnessing multigenerational potential within organizations. Founded by generational dynamics expert David Brookmire, the firm works with client organizations to identify potentials, talents and issues relating to a multi-generational workforce, and helps them develop strategies and tactics to strengthen selling effectiveness, management, talent development, team building, communication and collaboration between generations to increase business efficiency and profitability. For more information, contact David Brookmire at 770-587-2265.

About Corporate Performance Strategies

Atlanta-based Corporate Performance Strategies is a leading executive coaching, HR outsourcing, leadership development and business strategies consulting firm. Founded by seasoned consultant Dave Brookmire, CPS provides a wide array of business consulting and enhancement services, including succession planning consulting, M&A execution, HR effectiveness training and outsourcing, talent management and leadership development, executive coaching and team building. For more information about CPS services, visit

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