Chicago, IL, October 05, 2009 --(PR.com
)-- Sylver Consulting, an international research and innovation firm based in Chicago - IL with an office in Brasilia, Brazil, announced today that it has formed a partnership with odois, a Brazilian product design firm, based in Rio de Janeiro.
Adriano Galvao, VP of Sylver Consulting, commented, "We are excited about our new partnership with odois. Our companies each offer different services and perspectives to the design and innovation processes. This is a strategic partnership that will augment the capabilities of each of our firms, enabling us to better service our current and future clients in the US, Brazil and worldwide.”
Juliana Faria, Director of odois, added, “Over the past few years we’ve been observing a significant change in how companies understand design as a strategic tool for their business. Our partnership with Sylver Consulting will allow us to meet the new demands of developing products and services that are user-centered. We can now cover the entire development cycle of new products, from exploratory observation to product design, to technical specifications and manufacturing. ”
About odois Design
Founded in 2000, in Rio de Janeiro, Brazil, odois is a design firm which proposes the creation and development of products and solutions that are part of people's lives in a unique and special way. In 2009, odois created odoislab in partnership with Sylver to support its clients innovation needs, through the observation of consumer behavior, monitoring technology trends and market elements.
About Sylver Consulting
Sylver Consulting goes far beyond the capabilities and deliverables of a traditional marketing research firm. With a focus on customer-driven innovation, Sylver Consulting's areas of expertise are designed to fully support R&D, product development and marketing functions within an organization in the areas of innovation research and planning across a broad range of products, services and processes. The firm's core services include: Innovation Research, Innovation Planning Workshops, Integrated Custom Research and Cross Border Research. All are designed to leverage the firm's core philosophy of Design Ethnography, the principal qualitative research method used in Sylver's work.