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Executives Without Borders Selects VeraVidô for Holiday Greetings

Arlington, VA, December 04, 2009 --( Executives Without Borders is sending special video holiday wishes this year as a special thank you to its benefactors and the environment. The greetings, which are powered by Viral Media Productions' VeraVid™ personal video messaging platform, are exactly what the non-profit needed: a cost-effective and eco-friendly alternative to traditional greetings.

"The benefactors and executives we engage with are increasingly bombarded with so much; this is why it is easy for important communications to be utterly lost in the crowd," Executives Without Borders CEO Robert Goodwin says. "VeraVid™ gives us more than an efficient way for our communications to stand out. It gives us the means to tell many people – in a truly personal way – that we care about them and appreciate them for supporting our cause. We know of no other means as efficient as VeraVid™ at communicating in an authentically personal manner with many recipients."

VeraVid™ uses a patent-pending process enabling organizations to efficiently, yet authentically, produce, send and track video messages that are unique to individual recipients.

David K. Bain, the founder of Viral Media Productions, says this unique messaging process is useful for organizations when it comes to developing a large number of personal messages – especially since the average person is now so adept at detecting bulk communications.

"The first question you ask when you receive any communication is ‘is this message unique to me?’, which is why the focus of VeraVid™ – making it as efficient and enjoyable to produce several video messages that are personal to individual recipients – is so important," Bain says. "We knew the recipients would love and remember the messages, but we were not prepared for the fact that the senders would have so much fun."

About Viral Media Productions
Viral Media Productions (VMP, LLC) is a technology company that was selected last year by the MIT Enterprise Forum as one of the most promising tech start-ups of the Washington-Baltimore region. Several organizations – including Executives Without Borders, The Arlington Academy of Hope, Edge Research, Ascend Technology, XBOSoft and The American Association of Political Consultants – have selected VeraVid™ for their greetings this holiday season. For more information, please visit

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Viral Media Productions
David Bain

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