Rouchon Industries

Rouchon Partners with Leading U.K. Retailer

Revenues expected to increase substantially with this deal.

Signal Hill, CA, August 04, 2005 --( Rouchon Industries Inc., dba Swiftech(TM) (Other OTC:RCHN.PK - News), the technology leader in advanced thermal management systems, and Scan Computers International Limited, the U.K.'s leading computer hardware retailer and enthusiast PC Company, today announced the formation of a new partnership to market Swiftech(TM) cooling solutions in the United Kingdom. Under the agreement, Scan computers will create an official "Swiftech Shop" on their online store, marketing Swiftech's products right next to other prestigious brands such as AMD®, Intel®, Microsoft®, nVidia® and Sony®. In addition, Swiftech and Scan also agreed to develop state-of-the-art liquid cooling solutions for Scan's 3xs line of high-end computer systems.

"Elan Raja, Scans' Director, and I share the same highest standards with respect to performance, quality, and most importantly a commitment to customer satisfaction and support. This new partnership will assist Swiftech in realizing incredible exposure and sales in the European market," said Gabriel Rouchon, Swiftech's Chairman and CTA. Mr. Rouchon went on to add, "Swiftech's advanced liquid cooling solutions are ideally suited for Scan's 3XS high-end systems as they provide extreme cooling performance, rock-solid reliability and whisper-quiet operations."

Mr. Elan Raja III, Director of Scan Computers, states, "The industry is rapidly changing... applied innovation to an increasingly aware market is the way forward. Swiftech's knowledge and passion towards its products has 'blown me away.' They have brought silent cooling, with the ability to maximize performance, one step closer to the 'cooling holy grail.' Mr. Raja continues, "Rarely do you find a 'gem' company with a strong service background. Our aim is to further expose the Swiftech brand in the U.K. and deliver the customer service experience as we have received from the staff at Swiftech... Great Products, Great Service, Continuous Innovation... What more could you ask for?"

About Rouchon Industries Inc., dba Swiftech(TM) (Other OTC:RCHN.PK - News)

Swiftech develops, manufactures, and sells thermal management products such as air and liquid cooling solutions for Intel®, AMD®, nVidia® and ATI® microprocessors. Its most prominent customers include giant semiconductor and CPU manufacturers, PC and component manufacturers such as Corsair® memory, Voodoo PC®, and multibillion Internet resellers such as® and Fry's electronics® in the distribution sector. Today, Swiftech offers a wide variety of advanced air and liquid cooling solutions for the IT industry, and is working with leading OEMs, semiconductor and PC manufacturers as well as a network of over seventy leading distributors worldwide. You can visit Swiftech's website at: Or you can email us at:

About Scan Computers

Scan has been a leading e-tailer/retailer of hardware in the U.K. for over 12 years. In addition to this, Scan also builds award-winning performance systems, under the brand "Scan 3XS," for uses such as Digital Content Capture, Sound Production, Media, entertainment and gaming. Focusing on an award-winning quality service, Scan has been able to maintain a solid market reputation over the years. Scan employs just over 150 people at its main office in Bolton. For more information, please visit

Safe Harbor

This press release contains or may contain forward-looking statements such as statements regarding the Company's growth and profitability, growth strategy, liquidity and access to public markets, operating expense reduction, and trends in the industry in which the Company operates. The forward-looking statements contained in this press release are also subject to other risks and uncertainties, including those more fully described in the Company's filings with the Securities and Exchange Commission. The Company assumes no obligation to update these forward-looking statements to reflect actual results, changes in risks, uncertainties or assumptions underlying or affecting such statements, or for prospective events that may have a retroactive effect.

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Rouchon Industries
Gabriel Rouchon