SteadyRain Honored with Record Number of TAM Awards

SteadyRain was honored last week by receiving eight prestigious Targeted Advertising and Marketing (TAM) Awards. The award ceremony, held at the Chase Park Plaza and hosted by the Business Marketing Association of St. Louis, seeks to recognize the best business-to-business marketing campaigns in the St. Louis area.

St. Louis, MO, October 17, 2010 --(PR.com)-- St. Louis based Internet strategy, design and development firm, SteadyRain was honored last week by receiving eight prestigious Targeted Advertising and Marketing (TAM) Awards. The award ceremony, held at the Chase Park Plaza and hosted by the Business Marketing Association of St. Louis, seeks to recognize the best business-to-business marketing campaigns in the St. Louis area.

SteadyRain received accolades for seven outstanding digital marketing projects completed this past year as well as the People’s Choice Award. This was the highest number of awards won by SteadyRain at one time in the company’s more than ten year history.

The customized, brand-compliant mobile site, which SteadyRain developed and implemented for Chamberlain College of Nursing, was honored with a Gold TAM for Best Internet or Intranet website. Chamberlain’s mobile Internet solution is powered by DotNetNuke, the same user-friendly content management system responsible for handling Chamberlain’s traditional web presence.

The robust e-commerce solution built for Kaldi’s Coffee, which also features the power and flexibility of DotNetNuke by incorporating both retail and wholesale disruption channels under one branded domain, was honored with a Gold TAM for its e-commerce solution.

The big win of the night came in the brand identity package category, which awarded SteadyRain Best in Class for the Don’t Cheat Yourself home workout series. SteadyRain’s design team created the DVD packaging, magazine ads, promotional posters, the www.DontCheatYourself.com site and all supplemental materials.

The e-newsletter campaign developed for the Great Rivers Greenway also took Gold for the campaign which accommodated the need of easily reaching the community, which Great Rivers Greenways serves on a regular basis. This campaign continues to reach residents, trail users and government officials alike.

In the PR Campaign category, which SteadyRain had never been included in before, the bi-weekly Digital Clarity article series written for the Globe Democrat by Vice President of Internet Strategy Thompson Knox and Internet Consultant Brandy Woolford was honored with a Gold TAM. This series of articles was created with the purpose of highlighting SteadyRain’s expertise and presenting this knowledge to the Globe readership.

Both the TAM judging body and the TAM Ceremony guests also recognized the work SteadyRain did for both the website redesign and custom video production for Rohan Woods School. Not only did the website and the video both receive Silver TAMs in their respective categories, but the Rohan Woods website took home the People’s Choice Award, which was voted on during the event.

“To say that we are proud of our people and our work is a huge understatement,” said Thompson Knox, Vice President of Internet Strategy. “This year has been the strongest we have ever seen as a company, and being rewarded for it with more TAM awards than we’re ever received in one year is a wonderful acknowledgment of how far we’ve come. With the projects we have in development for 2010 and 2011, including work with Missouri Division of Tourism, Missouri Botanical Garden and Novus, I think our goal is surpass ourselves at TAM again next year!”

SteadyRain has been providing industry leading Internet solutions for clients of all sizes and budgets since 1999. To learn what we can do for your business and to experience our entire body of work, please visit www.SteadyRain.com.

About SteadyRain
SteadyRain is a privately held, St. Louis-based Internet strategy, design and development firm that works closely with each of its clients to create unique and profitable Internet strategies through consulting, strategic planning, website design and development, online marketing solutions, web application development, and mobile application development. SteadyRain has been helping businesses and organizations develop their online strategies, increase revenue, and decrease costs since 1999, having worked with clients such as Build-a-Bear Workshop, Great Rivers Greenway, the Missouri Division of Tourism, Nestle Purina, Novus International, and Washington University. For more information about SteadyRain, please visit www.SteadyRain.com.

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716 Geyer Avenue, Suite 400 Saint Louis MO 63104
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Brandy Woolford
314-446-8893
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