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Miller Heiman Launches Sales Best Practices Study in India

Gurgaon based Sales Principles ( is all set to launch the Miller Heiman Sales Best Practices Study across the country. Miller Heiman: The Sales Performance Company ( has set itself apart from other consulting firms by continuously demonstrating a research oriented approach. In its eighth year, this worldwide, annual sales study has become a much anticipated report of sales best practices.

New Delhi, India, October 19, 2010 --( “This is the third time we are launching this in India and this year, we want to increase the scope and depth of the survey,” says Priya Sachdev, Director of Sales and Marketing for Sales Principles. “Such research is unparalleled in Indian corporate circles and we hope to capture important data that will change the mindset towards sales in the country,” she says. “We want to move sales from being people-centric to process-centric.”

The survey includes questions that highlight many best practices of World Class Sales Organizations and the information revealed through this will help sales leaders make informed decisions on where to best focus attention in the 2011. “World Class Sales Organizations are chosen on the basis of certain stringent sales parameters in order to create benchmarks,” says Michael Light, MD Miller Heiman Australia and New Zealand. “It is an exclusive club,” he says, “with only 7% companies qualifying in 2009 and just 4.6% in 2010.”

Common feedback received from participants of previous years’ studies is that the questions themselves act as an introspective tool. “While taking the survey, I started to question my sales focus and methods,” says Raju Sridhar, newly appointed consultant for Sales Principles in Bangalore. “I am sure all corporate houses will welcome the chance to participate in a global undertaking of this magnitude,” he says. According to Jitesh Madan, independent consultant in the Mumbai area, “a no loss, win-win proposition like this study can only increase the value of our client interactions.” He says, “I recently went over the data culled from previous years’ research and was happy to see the industry-wise segmentation that is offered. I hope we can collate adequate India-specific data this time.”

Sales Principles is the licensed distributor for Miller Heiman in the Indian subcontinent and is accredited to deliver and manage the Miller Heiman range of sales practice and process training as well as development products. Headquartered in Gurgaon, Sales Principles has offices in Mumbai and Bangalore as well as support available across India. For more information, contact Priya Sachdev on +91 98 7170 4271 or visit

Miller Heiman - The Sales Performance Company is the global leader in sales performance solutions with more than 30 years of documented results. The company works with leading organizations to improve sales effectiveness through issue-based consulting and training. Headquartered in Reno, Nevada, Miller Heiman has additional corporate offices in the United Kingdom and Australia and offers programs worldwide in 15 languages. For more information, contact 877.506.2973 or visit Miller Heiman's website:

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Sales Principles
Revathy Radhakrishnan

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