Minneapolis, MN, November 03, 2010 --(PR.com
)-- Avenue Right provides the first on-demand software to streamline and automate the process of planning, evaluating, and buying local advertising, across multiple media channels. The company has been recognized as an innovator in the marketplace as regional winner of FundingPost’s Pitching Across America™ competition.
The competition was judged by a panel of 100+ venture capitalists and angel investors whose goal was to select the top 50 emerging companies nationwide.
Judging criteria included professionalism, development stage, customers and revenue, competitive advantage, marketplace need, probability of success, and whether the company is “VentureWorthy™.”
Avenue Right’s technology increases efficiencies in the media buying process through automation and centralized information management.
Media planning used to require hours of manual, administrative tasks—market research, the RFP process, compiling information on available advertising inventory, managing communications, entering data into multiple systems to finalize the media buy.
Avenue Right streamlines these processes into a centralized platform where media buyers can quickly find the right local advertising opportunities, put together a media plan, gather information, and execute and report on that media buy. The real-time platform helps media buyers keep up with a changing media landscape and deliver targeted advertising messages more efficiently.
For more information on Avenue Right, visit http://www.AvenueRight.com . Learn more about the Pitching Across America™ competition and this year’s winners at http://www.FundingPost.com .
About Avenue Right
Avenue Right is a technology company that offers a modern, affordable solution to an old problem in the advertising industry: how to plan and buy local media more efficiently and effectively, across multiple media channels.
Avenue Right solves this problem with a new approach to media buying—simplicity, transparency, efficiency, and visibility.
The leader in media buying automation, Avenue Right’s web-based software helps professional media buyers boost productivity by streamlining the current manual processes for planning, evaluating, and buying local advertising media. The platform is unbiased, media agnostic, and takes no commission on the buys.