Kirkland, WA, May 27, 2011 --(PR.com
)-- WebShoz, Inc. has announced that Howard Jaffe, a Director at Yahoo Inc. has joined its Board of Directors as its Chief Technical Adviser.
At WebShoz, Jaffe will advise on software packaging and IP licensing strategy for optimizing the value of WebShoz’ software product, its unique Videobar®.
"While banner ads make impressions, Webshoz dynamic Videobar banner ads show stories through videos leaving truly lasting impressions with a call to action. Videos are previewed and played instantaneously via a simple mouse rollover. This creates a captivating and engaging experience, the results are not surprisingly more clicks & conversions,” said Jaffe.
“The technology to do this has been around in bits and pieces for years. Packaging this for use as the dominant design on a mass scale in the Videobar is an exciting challenge,” he added. “I am delighted to join Webshoz Board and help cultivate their IP for improvement in banners and the video-advertising experience.”
“We’re very excited to have Howard on our board,” said Alexandrea Day, President & CEO of WebShoz. “His blend of experiences in software packaging automation, licensing and advertising make him uniquely qualified to provide strategic and technical guidance to our cutting edge video ad interaction software and to optimize value for our stakeholders.”
About WebShoz (www.WebShoz.com) WebShoz, Inc., a privately owned company, has developed proprietary software for delivering multiple video ads into ad units utilizing a data-driven structure. As a result, publishers can offer a seamless video ad insertion system to advertisers and advertisers can now use sneak-peek video to more quickly engage their target audience. Webshoz, Inc. utilizes partnerships to deploy its technology into vertical markets, search engines, IYP Directories, and ad networks.
For more information contact:
Frank Rocco, VP Marketing & Sales of WebShoz - 415 847 1239 FrankRocco@WebShoz.com