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South Jersey Businesses Celebrate Launch

Representatives from area businesses on hand for kickoff of new Baby-Boomer/Senior-focused website,

Cherry Hill, NJ, June 18, 2011 --( Representatives from area businesses were on hand during a kickoff celebration for the new, Baby-Boomer/Senior-focused website,, Monday at Seasons 52 in Cherry Hill, NJ.

Founded by South Jersey businesswoman, Bonnie Joffe, is a comprehensive online resource for Baby Boomers and Seniors in the greater South Jersey region.

“Today’s mature individuals are faced with unique challenges, needs and expectations,” said Joffe. “Whether someone is caring for an older family member, planning for retirement, downsizing or simply striving to maintain an active lifestyle, is a one-stop resource for quality services, available at the simple click of a mouse.” provides essential life solutions, services and resources for the mature consumer, including stimulating content about topics relevant to today’s needs and challenges; and targeted directories with listings for an extensive variety of businesses including senior services, financial, legal and insurance services, real estate, downsizing, home design, health, wellness, fitness, business services, entertainment, community information and more.

“We are thrilled to have the support and participation of so many top-notch businesses in the area,” said Joffe. “This kickoff celebration was the culmination of a lot of hard work and we are excited to offer such a comprehensive resource to Baby Boomers and Seniors in the region.” founder Bonnie Joffe, a real estate professional specializing in the Senior population, spent years building and cultivating a widespread network of professionals and resources. For more information, contact Bonnie at (866) 886-8826.

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Christina Daniels

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