Conversion-Driven Marketing Agency 90octane Hires Kyndal Carolus and Lauren Plewacki as Account Coordinators

Carolus and Plewacki will support the Denver agency’s account management team in executing search engine marketing (SEM) and online lead generation programs.

Denver, CO, August 10, 2011 --( Conversion-driven marketing agency 90octane has hired Kyndal Carolus and Lauren Plewacki as account coordinators. Both will assist in the execution of search engine optimization (SEO), pay-per-click (PPC) advertising, social media, lead generation and lead nurturing programs.

Kyndal Carolus is a recent graduate of the University of Colorado at Boulder Leeds School of Business. She received a B.S. in Business Administration with an emphasis in Marketing. Prior to joining the 90octane team, Carolus interned for Kroenke Sports in Denver, CO where she coordinated media communications for the 2010 NHL Draft. She also interned with Terry Hines & Associates in Denver, honing her public relations skills and coordinating the distribution of B2B promotional materials.

Lauren Plewacki joins the 90octane team from Salon, OH where she worked as a professional recruiter and account management trainee with Aerotek Professional Services. During her time there, she developed skills in sales lead generation and nurturing. Lauren also completed an internship with Swagelok Company in Salon while completing her B.S. from Indiana University’s Kelley School of Business.

About 90octane
90octane is a conversion-driven marketing agency. A pioneer in response-based interactive tactics such as search engine marketing, online advertising and microsite design, the firm integrates these with more traditional channels to deliver custom, optimized programs. 90octane helps business-to-business companies generate and nurture high-quality sales leads, international nonprofits attract new donors, and top consumer brands enter new markets and increase sales.

Rosemary Dempsey