Zurich, Switzerland, August 18, 2011 --(PR.com
)-- Today CCI MEDIA announced it has been chosen as a sales and consulting partner of Yahoo! for the Swiss and Austrian markets. Under the agreement, CCI MEDIA will consult on and sell the premier digital media company’s industry-leading range of digital marketing solutions to businesses large and small across Switzerland and Austria. This will allow CCI Media’s existing clients and new clients to bring tangible benefits to their business and brand by reaching the right audience, at scale in a creative way.
Patrick Cotting, CEO of CCI MEDIA: "We are very happy to have been chosen by Yahoo! to bring highly sophisticated marketing solutions to companies in Switzerland and Austria. Yahoo!, as the premier digital media company, is the reference for delivering creative advertising and meaningful business solutions online. While other companies just started a few years ago with click-through business models, Yahoo! is much more advanced today, thanks to its 16 years of experience. We look forward to introducing Swiss and Austrian companies to new business approaches and possibilities never experienced so far."
Marvin Liao, Commercial Director Expansion Markets, Yahoo!: "Yahoo! brings companies a unique combination of science, art and scale. The science to reach the right audience and measure the impact of reaching them, the art of creative advertising on the digital canvas, and the scale of audience reached. Every month, Yahoo! connects agencies and advertisers to 680 million consumers and we look forward to combining our strengths with CCI Media’s powerful network to the benefit of brands in Switzerland and Austria."
About CCI Media
CCI MEDIA - connecting solutions is a business unit of CCI Cotting Consulting Limited. CCI's key philosophy is to combine best practice with best academics. Its CEO and Founder Dr. Patrick Cotting is lecturing - besides consulting well-known companies on marketing, new media and sponsorship strategies - at different well-recognized Universities, such as the Università della Svizzera Italiana (USI) Lugano and the IE Business School Madrid. Prior to his work for CCI he has been director at multinational companies such as Credit Suisse and Eurosport.