appXtrm Announces Availability of Lead Management for Sales, a Integrated iPhone App

appXtrm, a mobile application developer, has announced the availability of Lead Management for Sales, an iPhone app that's integrated with as well as Highrise CRM by 37Signals. The app allows users to quickly create and share lead qualification summaries, saving significant time and effort typically associated with logging such activities.

Tel Aviv, Israel, August 22, 2011 --( appXtrm, a mobile application developer, has announced the availability of its lead qualification app for sales persons on the Apple App Store. Lead Management for Sales is available for the iPhone.

“The combination of cloud CRM and mobility puts unprecedented power at the hands of sales persons to execute successful sales,” says Idan Carmeli, appXtrm founder. “Our app is designed to harness this power and make sales persons more efficient and methodological in their practice with practically zero extra effort, so they can focus on what’s most important to them: closing out deals and meeting their quotas.”

Lead Management for Sales is an iPhone app that allows users to rapidly create and share sales lead qualification summaries. The app features integration with as well as Highrise CRM by 37Signals, and supports importing leads and sync activities or notes with both CRM apps. Non-CRM users can also benefit from the app through its email integration. Additional features include lead score indicators and the ability to initiate a call to the lead, making the app truly context-driven.

“Sales persons are busy people,” adds Idan Carmeli. “While CRM apps can certainly assist their practice, they're typically not enthusiastic about adopting them, for a variety of reasons. By simplifying specific lead management processes and making them accessible on the mobile device, our app increases the value of CRM for users while directly impacting their sales practice. It’s a win-win for everyone.”

appXtrm is focused on the conception, development and distribution of CRM-integrated, context driven apps for busy professionals. It draws on its founding team members’ extensive experience in enterprise software sales organizations and mobile software development in order to bring to market highly useful business apps.

Idan Carmeli
M +44 20 8133 8298

Idan Carmeli
+44 20 8133 8298