Webinar: VFM Comparision Between Primary and Secondary Research for Competitive Intelligence

ValueNotes will host an interactive webinar on how to maximize the ROI on CI by selecting the right combination of primary and secondary research on the 13th of March 2012.The webinar will help organizations to improve the effectiveness of their in-house CI functions.The session will include case studies and examples drawn from their extensive experience of doing CI in India.

Pune, India, March 13, 2012 --(PR.com)-- Given the cut-throat competition and challenging environment in today's business world, organizations are forced to undertake competitive intelligence not just to get ahead of the competition, but for their very survival. Organizations take great efforts to scout for competitive intelligence in India. In order to maximise the ROI on these efforts, efficiency is imperative.

Their webinar on "Value for money comparison between primary and secondary research for competitive intelligence," will demonstrate the importance of selecting the right research technique so as to get the maximum "bang for your buck."

Join Varsha Chitale as she give pointers for selecting the appropriate research technique while enlisting the pros and cons of the two techniques. The supplementing examples and case studies will bring to light the critical parameters for ensuring effectiveness of secondary and primary research.

Key take-aways:

Learn how to keep research budgets in check while improving the quality of insights being gained

Improve the effectiveness of your CI function

Help you understand the right blend of primary and secondary research requirements for your CI needs.

Register here - https://www3.gotomeeting.com/register/962858222

ValueNotes Database Pvt Ltd
Nandita Harendra
+91 20 6623 1743