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Khojguru Infotech Pvt. Ltd.

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Khojguru Launches Home and Living Category

Identifying the needs of the new gen homemakers and India’s booming residential real estate sector, many online home and living stores have entered the e-commerce market making it comfortable and exciting for the customers to shop for all their home needs while sitting at home. What’s more, has tied up with the major players in the industry to provide attractive discounts and offers online.

Delhi, India, December 19, 2012 --( Few things define a person's personality as significantly as the way their home is maintained. A house is an extension of ones personality and is reflected in the style, color, and furnishings of the house.

India’s residential property market continued to expand in the second quarter of 2012 and according to the surveys, India will see an increase in residential launches in 2013 as well. India’s major cities will need another 2.1 million housing units in the next five years to meet demand. With the increasing demand for residential real estate comes the demand for home furnishing and décor.

Identifying this trend major investors in the ecommerce industry have opened shop to cater to this category. There is a rapid rise in the number of competing furnishing websites. The category has good margins and most online sites provide a host of brands at competitive prices. The customers can choose from a huge base of categories like home furnishings, bathroom fittings, home décor and kitchenware., one of the top coupon destinations in India has tied up with all the major e-commerce players in this segment to launch a new "Home and Living" category on its website. This category provides exciting discount offers on various home and living products. End of the year is one of the best times to have launched the category with most buyers looking for exciting offers to buy. The category includes a wide product ranges like bed sets, bedcovers, wall and table décor, artifacts, dinner sets, kitchenware, bathroom fittings and much more. For this Christmas Khojguru has specially forged an alliance with Indiatimes to facilitate shopping with indiatimes coupons offering over 30% discount on most categories. Coupons for the store are promotional codes which can be entered at the time of making a purchase.
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Khojguru Infotech Pvt. Ltd.
Anurag Aggarwal

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