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Watches2u Appoints New Buying Director

Croydon, United Kingdom, December 18, 2012 --( Watches2u, a leading UK online watch shop, announces the appointment of Anna Lyly as its new buying director.

Miss Lyly, who previously held the position of Buying Manager at leading outdoor retailer Mountain Warehouse, has been brought on board to drive and develop the buying function at a time of significant growth and expansion. Watches 2u is already one of the largest authorised online watch shops in the UK, and is planning to strengthen its position in the market by opening several new online channels in the near future. In addition to the online business, Watches2u is expanding on the High Street with the Big Ears and Chris Elli concept stores.

With a strong international background in both apparel and accessories, Miss Lyly will bring to the business a wealth of experience in the fields of design, development and buying. She will focus on strengthening existing brand relationships, sourcing fashion-focused new brands and products, as well as developing their own brand offering.

Managing Director Danny Toffel stated: "I am delighted to welcome Anna to the team and believe she can help us to drive the business forward, building on the foundations we currently have in place and to enter new markets as we expand the buying team to source new categories."

For more information on Watches2u and their products, visit their website at

About Watches2u:
Watches2u is one of the UK's leading online watch shops, with a vast range of high-quality watches at competitive prices. Dedicated to providing customers with the most diverse selection of watches for men, women and children, Watches2u offers collections from such world-leading brands as Casio, Accurist, Police, Timex, Seiko, DKNY, Fossil and many more.

Danny Toffel
PO BOX 2041
Croydon, Surrey
Zip: CR90 9JW
Tel: 0208 253 1970 or 07974 221941
Contact Information
Danny Toffel
0208 253 1970
PO Box 2041
Surrey, UK
Zip: CR90 9JW
Tel: 07974 221941

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