The Knowledge Group
The Knowledge Group

Andrea L. Marconi, Director, Fennemore Craig to Speak at KC’s Emerging Issues: Social Media Guidelines for Banks and Financial Institutions Explored Live Webcast

New York, NY, April 12, 2013 --( The Knowledge Group/The Knowledge Congress Live Webcast Series, the leading producer of regulatory focused webcasts, has announced today that Andrea L. Marconi, Director, Fennemore Craig will speak at the Knowledge Congress’ webcast entitled: "Emerging Issues: Social Media Guidelines for Banks and Financial Institutions Explored." This event is scheduled for July 19, 2013 from 12:00pm – 2:00pm (ET).

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About Andrea Marconi

Andrea Marconi practices in the areas of commercial litigation and business torts. She has extensive experience in litigating complex commercial disputes for a diverse group of national and international business clients in a wide variety of industries. Ms. Marconi has a particularly strong background in business and real estate contracts, financial transaction provider regulatory actions and compliance, matters involving allegations of deceptive or abusive trade practices and related compliance, electronic financial transactions, payment processing and ACH and credit card transactions. Ms. Marconi also has experience with health insurance regulations and litigation and representing numerous clients in resolving disputes concerning intellectual property rights, including patent, trademark and copyright infringement claims, trade dress violations and related indemnification actions.

About Fennemore Craig

Fennemore Craig is a full service law firm for business with nearly 200 attorneys and offices in Phoenix, Tucson, Nogales, Las Vegas, Denver and Reno. For more information, visit

Event Synopsis:

Social media has become an important game-changing marketing tool for businesses across industries. Banks and financial institutions are no exemption to this growing trend. The social media explosion has compelled banks and financial institutions to interact with their social media savvy clients and would-be customers in ways not previously possible. Recognizing the risks associated with the use of social media as a powerful and effective marketing method, the Federal Financial Institutions of Examination Council (FFIEC) recently issued proposed guidance on social media use by banks, savings associations, credit unions and other non-bank entities supervised by the CFPB and other state regulators. FINRA and the SEC have also issued guidance on regulating how broker-dealers, investment advisers and their personnel use social media for business purposes. All of this guidance is aimed at ensuring that banks and financial institutions’ social media efforts (advertising, promotions and brand awareness) are in compliance with existing federal consumer protection and securities laws, regulations and policies, and rules of self-regulatory organizations, whilst minimizing legal, reputation and operational risks by establishing a robust risk management program.

As banks and financial institutions continuously embrace and rely upon the use of social media to promote their products and services and attract new customers, finance executives, marketing officers and compliance personnel must have a complete understanding of the FFIEC’s, the SEC’s and FINRA’s guidance and its potential impact on their businesses and customer base. In a two-hour Live webcast, a panel of thought leaders and industry experts organized by The Knowledge Group will explore the significant topics surrounding this emerging issue.

About The Knowledge Group, LLC/The Knowledge Congress Live Webcast Series

The Knowledge Congress was established with the mission to produce unbiased, objective, and educational live webinars that examine industry trends and regulatory changes from a variety of different perspectives. The goal is to deliver a unique multilevel analysis of an important issue affecting business in a highly focused format. To contact or register to an event, please visit:
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