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SimpleWeather.com

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SimpleWeather is Proud to Announce a Strategic Partnership with San Francisco Based CustomWeather, Inc.


New York, NY, September 19, 2007 --(PR.com)-- SimpleWeather has launched its highly-anticipated site redesign. Along with a fresh new logo comes some of the most requested features like hour-by-hour forecasts and a vastly improved search that displays popular results. Their most exciting addition to the site is Canadian weather, which enables their friends to the north to access their weather in a simple fashion.

“We have collaborated with CustomWeather to create fresh and new weather service that prioritizes consumers by excluding the weather information they don’t need, and making available customized weather information in a comprehensible and simple fashion”, said Vince Veneziani, CEO of SimpleWeather. ”SimpleWeather plans to leverage this exciting new partnership to provide essential weather information in a clear-cut and aesthetically simple manner to consumers all around the world”.

CustomWeather’s unique XML query solution significantly reduces development and integration costs for the customer, and is unparalleled in terms of reliability, global coverage and ease of implementation. "SimpleWeather has done a great job of optimizing their web property for the timely display of our global weather content”, said Jeffrey Logan, CTO of CustomWeather, Inc. “What impressed me the most is the speed and simplicity with which users can search for weather on their award winning site. We look forward to a great partnership with the team at SimpleWeather."

“We are pleased to combine the strengths of CustomWeather and SimpleWeather to bring this innovative weather service to our online consumers. Our partnership with CustomWeather highlights our commitment to expanding our global weather content for users of SimpleWeather.com”, said Vince Veneziani, CEO of SimpleWeather.

Financial terms of this unique partnership have not been disclosed. The highly anticipated launch of the new SimpleWeather website is expected to occur in September 2007.

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About SimpleWeather

SimpleWeather operates an award winning internet weather site, recently featured on Time.com’s 50 best sites of 2007. SimpleWeather has developed a unique and streamlined user interface for the no-fuss display of weather content.

http://www.simpleweather.com

About CustomWeather, Inc.

CustomWeather, Inc. is a San Francisco based provider of syndicated weather content that combines the worlds of technology and weather. CustomWeather generates local weather forecasts for over 250 countries worldwide, establishing it as the industry leader for global location-based coverage at both the US and International levels. CustomWeather provides sophisticated weather products to leading companies in a variety of industries including media, energy, travel, wireless, and the web.

http://www.customweather.com
Contact Information
Burgner Public Relations
Christie Burgner
646.747.4117
Contact
www.BurgnerPR.com

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