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California Institute of Technology IRC

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Caltech IRC Strategic Planning Course Tells How to Integrate Strategy Between Departments


On November 1-2, 2007, the California Institute of Technology will present its Executive Education course, "Integrated Strategic Planning: Linking Marketing, R&D, and Production Strategies" in Pasadena, California.

Pasadena, CA, September 29, 2007 --(PR.com)-- On November 1-2, 2007, the California Institute of Technology Industrial Relations Center (IRC) presents its Executive Education course, "Integrated Strategic Planning: Linking Marketing, R&D, and Production Strategies." Taught by Haig M. Bazoian, former president of Xerox Computer Services division, the course is designed to teach executives how to successfully implement new strategies.

According to a recent attendee of the course, "The instructor, Haig Bazoian, brings extensive experience to this excellent and well-organized course. I especially enjoyed the interaction with Haig and other attendees at the dinner and the breakout sessions."

The course starts at 8 AM and goes until 4:30 PM, with lunch served at the Caltech faculty club, the Athenaeum, each day. Attendees learn how to select the right strategy for their companies, how to beat the competition using that strategy, and how to implement throughout key departments in their organizations. The course is attended by CEOs, general managers and other senior executives from a variety of industries.

Caltech is one of the most highly regarded institutions of research and education in science and engineering in the world. The Caltech Industrial Relations Center, http://irc.caltech.edu, provides educational programs to address the business needs of technology-based companies.

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Contact Information
California Institute of Technology IRC
Julie Anderson
626-395-4045
Contact
www.technologymarketingcenter.com

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