New York, NY, May 02, 2014 --(PR.com
)-- The Association of Business Information & Media Companies (ABM) – a division of the Software & Information Industry Association (SIIA), the leading association representing the software and digital content industries –announced top speakers for ABM’s Annual Conference: Go-to-Market Solutions. The conference will be held May 4-7 at the Arizona Grand Resort & Spa in Phoenix, Ariz.
As demand for original content and technological innovation continue to transform the b-to-b media environment, ABM’s Annual Conference will bring together media and information leaders to discuss the industry’s biggest challenges and opportunities. Through keynotes, presentations and panel discussions, the event will offer a unique “behind the scenes” look at the ways in which media leaders conceive of new ideas for products and services, manage challenges in developing those services, and then oversee the process to take these services to market.
The conference will explore how major consumer brands, such as The Weather Channel, are transforming into b-to-b powerhouses, how companies are creating more data-driven content despite tight budgets, and the business strategies industry executives are using to prepare for the future.
Top speakers include:
· Chris Walters, Chief Operating Officer, The Weather Channel Companies (keynote)
· Mike Federle, Chief Operating Officer, Forbes Media
· Krystle Kopacz, General Manager, Government Executive Media
· John Brennan, Director of Business Development, LexisNexis
· Alex Ford, Chief Executive Officer, Praetorian Group
Who: American Business Media (ABM)
What: ABM 2014 “Go-to-Market Solutions” #ABMAC14
When: May 4-7, 2014
Where: Arizona Grand Resort & Spa, Phoenix, Arizona
For a complete schedule of events, visit:http://www.siia.net/abmannual/2014/schedule.asp.
SIIA is the leading association representing the software and digital content industries. SIIA represents approximately 800 member companies worldwide that develop software and digital information content. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age. For more information, visit www.siia.net.
ABM is a division of SIIA, the leading association representing the software and digital content industries. ABM has a rich 100-year history of serving the B2B media industry. Focused on the entire B-to-B business model – including data, events, information, marketing services and media – ABM delivers intelligence to industry professionals worldwide, including Madison Avenue, Wall Street and the Beltway. The 200-plus members of the ABM division reach an audience of more than 100 million professionals and represent nearly 4,000 print and online titles and over 1,000 trade shows, with more than $20 billion in annual revenues. For more information, visit www.ABMassociation.com.