Hyper-Flexibility Critical in Always Connected Social World

Ted Coiné, author of the new book, A World Gone Social, joins the November 6 Today's Hotbed: Social, Technology and Strategy panel for World Strategy Week. The Chairman and Founder of Switch and Shift, and a Forbes Top 10 Social Influencer, Coiné brings a fascinating perspective to the panel, Today's Hotbed: Social, Technology and Strategy. His focus on how social media has fundamentally changed the way businesses innovate, build teams, and serve customers speaks to the importance of change.

Prescott, AZ, October 15, 2014 --(PR.com)-- Ted Coiné, author of the new book, A World Gone Social, joins the November 6 Today's Hotbed: Social, Technology and Strategy panel for World Strategy Week.

The Chairman and Founder of Switch and Shift, and a Forbes Top 10 Social Influencer, Ted Coiné brings a fascinating perspective to the panel, Today's Hotbed: Social, Technology and Strategy.

His focus on how social media has fundamentally changed the way businesses innovate, build teams, and serve customers speaks to the importance of change. He joins Anthony Marshall, Dr. Ahmed Darwish, and Joon Han at 9:00 am Pacific November 6.

In this new digital age, organizations that don't embrace social media and new technology as tools for communication, connectedness and innovation, will be destined to fail.

"In order to thrive in the Social Age," says Coiné, "organizations must build trust-based relationships, lead with purpose, and enable employees to do work that matters."

Technology enables people to connect in ways that weren't possible before, with leaders whom they would never have been able to connect with prior to the Social Age. It's incumbent upon organizations to empower their people to make those connections, build those teams, and create meaningful work that drives the organization forward.

Watch this interview with authors Ted Coiné and Mark Babbit about their book, A World Gone Social, for a taste of what's to come during #WorldStrategyWeek. http://buff.ly/1qW2TvO
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