Regional Training Series Heads to the Nation’s Capital

Full Day Professional Training Event Focused on Digital Sales, Editorial and Data.

Washington, DC, February 12, 2015 --( The Association of Business Information & Media Companies (ABM) and the Specialized Information Publishers Association (SIPA) –divisions of the Software & Information Industry Association (SIIA), the leading association representing the software and digital content industries, announce the third event in their Regional Training Series. Regional Training Series: DC will be held March 10, 2015, at the FHI360 Conference Center in Washington, D.C.

The Regional Training Series: Washington, D.C. features three concurrent learning tracks dedicated to digital sales training, editorial and workflow, and creating data products from scratch. The training series offers actionable takeaways and valuable training that is applicable for all levels – from senior execs to junior practitioners. The training series allows attendees to choose the track that best suits their organization’s needs to enable the greatest degree of learning.

“One of ABM’s biggest priorities is offering all members the opportunity to attend events where they can learn, network, and bring back actionable takeaways to their company to ensure their organization’s success,” said Mike Marchesano, managing director of ABM and CISD.

Featured speakers include:

David Foster— CEO, Business Valuation Resources (BVR)
Matt Kumin —CEO & Founder, PublishThis
Leslie Laredo—President, The Laredo Group
Russell Perkins—Founder & Managing Director, InfoCommerce Group
Tom Shoop—Executive VP and Editor in Chief, Government Executive Media Group

“The Training Series is a great opportunity for publishing companies to ensure their teams are up-to-date on the latest tactical trends,” said Luis Hernandez, vice president of SIPA. “Attendees can take advantage of the training by choosing a track they want to focus on, getting the most out of their day.”

To register or view the full schedule and list of speakers visit

About ABM
Founded in 1906, ABM is positioned at the center of the global b-to-b ecosystem. As the only industry association focused on the entire b-to-b business model - data, events, information, marketing services and media - ABM delivers intelligence to industry professionals worldwide, including Madison Avenue, Wall Street and the Beltway. Now a division of the Software and Information Industry Association, ABM is home to 200-plus member companies who reach an audience of more than 100 million professionals and represent nearly 4,000 print and online titles and over 1,000 trade shows, with more than $20 billion in annual revenues. For more information, visit

About SIPA
The Specialized Information Publisher’s Association of SIIA represents the interests of specialty information publishers, and provides information to members on developments which affect the operations of specialty publishing businesses. Our mission is to serve SIPA’s worldwide membership through education, training, networking and advocacy to foster growth, profitability and professional excellence. SIPA’s community of professionals prides itself on its willingness to share ideas to help everyone boost profits, manage their businesses more efficiently and foster career growth. For more information, visit

About SIIA
SIIA is the leading association representing the software and digital content industries. SIIA represents approximately 800 member companies worldwide that develop software and digital information content. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to the leading companies that are setting the pace for the digital age. For more information, visit
Allison Bostrom