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New Board of Directors Member for PI North America

Barry Lynch, GE, Joins Board of Directors.

Scottsdale, AZ, October 14, 2015 --( PI North America, the non-profit trade organization for PROFIBUS and PROFINET technologies in North America, is proud to announce the appointment of Barry Lynch, Global Marketing Director at GE’s Intelligent Platforms business, to its Board of Directors. The Board voted unanimously to approve Mr. Lynch’s nomination earlier this month.

As Global Marketing Director, Lynch is responsible for leading GE's automation marketing strategy, enabling companies to realize the benefits of the Industrial Internet. He brings 25+ years of experience and expertise in sales, product development and marketing in industrial automation and manufacturing operations software. Lynch takes over the seat vacated by Bernie Anger, formerly of GE, who retired from the Board of Directors.

“GE has been an ardent supporter of PROFINET for a number of years now, and Barry has been at the forefront of their adoption of the technology,” says Michael Bryant, Executive Director of PI North America. “By joining the Board, Barry can now play a pivotal role in determining the strategic direction of PROFIBUS and PROFINET in North America. His expertise will help us expand the efforts of our Board to bring the technologies to an even wider market.” Lynch will join fellow Board members Phil Marshall of Hilscher, Raj Batra of Siemens, Mike Rothwell of Phoenix Contact, and Michael Bryant.

About PI North America
PI North America is a non-profit, member-supported automation organization for fieldbus and Industrial Ethernet, specifically PROFIBUS and PROFINET. It is dedicated to supporting the discrete and process industries in achieving beneficial results using these networks. PI North America also assists device manufacturers in the development and marketing of PROFIBUS and PROFINET products. It is one of 27 regional associations that make up the global PI community. Established in 1989, PI has more than 1,500 different member companies, who have developed and now supply more than 3,000 unique devices. To date, more than 50,000,000 PROFIBUS devices have been installed and the total number of PROFINET devices installed now exceeds 10,000,000. Members of PI North America include vendors of hardware, software and systems as well as end users and operators, scientific institutes, universities, distributors, and system integrators.

About GE’s Intelligent Platforms business
Our goal is to help companies optimize their assets and equipment and drive key business outcomes with proven technology solutions powered by the Industrial Internet. We design, manufacture, and sell rugged hardware that helps make the Industrial Internet real, including a portfolio of HMI/SCADA,; Programmable Automation Controllers (PACs), Industrial Computers, operator interface equipment, and a complete line of programming and visualization software. GE’s Intelligent Platforms solutions work across many industries, including manufacturing, water, marine, oil & gas, power, and transportation.
Contact Information
Michael Bowne

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