Brooke Chase Associates, Inc. Recruits Matthew Crim as Vice President Sales & Marketing for Wellborn Forest Products

Rick Mohrman of executive search firm Brooke Chase Associates, Inc., is pleased to announce the successful placement of Matt Crim as Vice President Sales & Marketing with Wellborn Forest Products.

Sarasota, FL, January 21, 2016 --( With responsibility for the development and execution of all sales and marketing strategic plans and activities, Matt Crim will manage departmental teams, sales operations and account services, and have key input in determining the company’s direction for product mix and growth of its dealer base.

Matt began his career in cabinetry at American Woodmark where he had successive roles in channel marketing and national account management. His most recent position was with Masco Cabinetry where he served as Director of Sales in a unique role to drive new business development across channels, launching new products and creating new distribution opportunities. Matt graduated from Shepherd University with dual bachelor degrees in Business Administration and Communications, and earned his MBA at Liberty University.

Wellborn Forest Products, located in Alexander City, Alabama, is a manufacturer of semi-custom residential cabinetry for the Kitchen & Bath Dealer and Distributor market in the Eastern US, focusing on solid construction features in designer styles and finishes at competitive prices. With quality, durability and style offerings generally found only at a higher price point, Wellborn Forest cabinets appeal to both profession designer and installer for the remodel market as well as new home construction.

About Brooke Chase Associates, Inc.
Brooke Chase Associates, Inc. is the premier executive search firm specializing in the recruitment of executive management professionals within the building materials and kitchen/bath industries. Established in 1980, Brooke Chase Associates, Inc. has offices in Chicago, Knoxville, Toledo and its Corporate Headquarters in Sarasota, FL. For additional information contact Joseph McElmeel, Chairman and CEO of Brooke Chase Associates at 941-479-6382 or
Brooke Chase Associates
Joseph McElmeel