New York, NY, July 06, 2016 --(PR.com
)-- The Knowledge Group/The Knowledge Congress Live Webcast Series, the leading producer of regulatory focused webcasts, has announced today that Jeffery A. Stec, Vice President, Charles River Associates will speak at the Knowledge Group’s webcast entitled: “How to Design Effective Consumer Surveys for Trademark and False Advertising Cases: Practical Guide Live Webcast.” This event is scheduled for July 19, 2016 from 12:00pm – 2:00pm (ET).
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About Jeffery A. Stec
As a Vice President of Charles River Associates, Dr. Stec has worked with clients in the areas of antitrust, finance, intellectual property, and survey research.
In the area of intellectual property, Dr. Stec has conducted economic and econometric analyses to determine the value of intellectual property as well as the amount of economic damages resulting from patent, trademark, trade secret, copyright infringement, false advertising, and counterfeit claims.
In the area of survey research, Dr. Stec has created numerous in-person, telephone, mail, and internet surveys for various clients as well as critically evaluated surveys and survey methodologies in both litigation and non-litigation consulting engagements.
Dr. Stec has a Ph.D and M.A. in economics from the Ohio State University. He also has B.A. degrees in Economics from the University of Illinois – Chicago and in Psychology and Philosophy from Cornell University.
About Charles River Associates
Founded in 1965, Charles River Associates is a leading consulting firm that provides economic, financial, and strategic analysis of IP issues. Headquartered in Boston, the firm has offices internationally. We use a combination of industry experience and rigorous, fact-based analysis in order to provide clients with clear, implementable solutions to complex business problems. Whether you are making a critical IP strategy decision or assessing risk in high-stakes IP litigation, our intellectual property experts offer deep industry specialization, broad cross-functional expertise, and a proven analytical approach.
Consumer surveys play an important evidentiary role in various aspects of trademark and false advertising litigation, as well as other types of cases. In trademark cases, surveys commonly are used to establish secondary meaning and likelihood of confusion. In Lanham Act advertising litigation, surveys most typically are used to prove implied falsity. And in consumer class action litigations, surveys more and more are used in opposition to motions for class certification. Finally, in various areas of the law, surveys are growing in use in the context of assessing damages or their absence.
In this two-hour Live Webcast, a panel of distinguished professionals assembled by The Knowledge Group will help the audience understand the important aspects of Consumer Surveys for Trademark and False Advertising Cases. Speakers will offer best practices and latest insights for this significant topic.
Key issues that will be covered in this course are:
- The Role of Consumer Surveys In Trademark and False Advertising Disputes
- Do’s and Don’ts in the Design and Use of Consumer Surveys
- Key Issues and Common Pitfalls
- Important recent survey decisions
About The Knowledge Group/The Knowledge Congress Live Webcast Series
The Knowledge Group was established with the mission to produce unbiased, objective, and educational live webinars that examine industry trends and regulatory changes from a variety of different perspectives. The goal is to deliver a unique multilevel analysis of an important issue affecting business in a highly focused format. To contact or register to an event, please visit: http://theknowledgegroup.org/