Scottsdale, AZ, August 05, 2016 --(PR.com
)-- Promotion Vault, the world’s easiest way to manage gift card promotions, has announced the official launch of Promotion Vault Blog. (www.blog.promotionvault.com) The blog will focus on informing businesses of strategies, best practices and tips for using data in marketing and gift card based promotional incentives. “Many companies are using incentives these days, but we find that they are not utilizing these incentives to their full potential,” points out Promotion Vault’s CEO, Brian Mitchell. “What we hope to achieve with the Promotion Vault Blog is to help businesses get the most out of incentivized promotions with the use of data.”
Brian continues, “used properly, an incentive shouldn’t be costly or burdensome to add to a promotion. We are using the expertise that we’ve gained from years in the incentive industry. Our articles cover topics such as what calls to action to use, what the best incentives are, and how to use a promotional gift card incentive most effectively.”
Promotion Vault began it’s life partnered closely with the fitness industry. This shows in some of its blog posts. Brian explains, “at the core of Promotion Vault, we want to help businesses reach their best potential. In our years of partnering with gyms and being involved in their marketing strategies, we’ve gained quite a bit of expertise in the fitness industry. If we see a problem or issue that we can advise on, we’ll go ahead and cover it if we think we can help.”
This point of view leads the blog to other topics such as general marketing and news items that affect gift cards and e-gift cards, Promotion Vault’s most commonly used incentive.
Future plans for the blog extend to becoming a one stop resource where a business could find all the information it needs to fully implement a successful and efficient incentivized marketing strategy.
Brian adds one final thought, “I hope our blog is able to make your job easier. Promotion Vault’s primary goal has always been to take the hassle out of promotions.”