Orlando, FL, August 18, 2016 --(PR.com
)-- Sales Enablement expert Dave Stachura joins team to drive new program.
Alinean, the leading provider of value sales and marketing messaging and tools, today announced a new program to assure client success, introducing Customer Success Workshops and the addition of a key team member, Dave Stachura, to drive program success.
Customer Success Workshops are conducted quarterly with each client, to measure and assure the success of business value / ROI sales and marketing tools developed and delivered by Alinean. The one-hour workshop includes a review of what success means to each client, performance measurements against the success factors, and an ongoing tally of the ROI derived from the investment in Alinean powered tools.
Launching and managing the program is a new addition to the Alinean team, Dave Stachura, former Senior Manager Sales Enablement for AMD, and most recently Director Sales Enablement Consulting Services for content enablement provider Accent Technologies.
“Dave’s leadership and hands-on experience delivering worldwide sales / channel enablement programs and content campaigns will help our clients better launch and grow their business value / ROI tool programs using the Alinean toolkit,” says Tom Pisello, CEO / founder of Alinean.
“I am excited to join Alinean and launch this new program, helping to guarantee that our tools are able to deliver incremental opportunities, increase win rates, improve deal sizes and accelerate sales cycles,” says Dave Stachura, VP Customer Success for Alinean.
The Customer Success Workshops are available immediately to all existing Alinean clients, and are included at no charge with each Alinean tool, to help drive program success and achievement of proposed value.
Alinean empowers B2B vendors to better connect, engage and sell to today's economic-focused buyer via the development and delivery of value messaging and interactive sales / marketing tools. Alinean creates more compelling, value-focused conversations, proposals and ROI / TCO business cases — generating more demand, challenging the "do-nothing" buyer into action, accelerating sales cycles, increasing deal size and improving competitive win rates.
Leading B2B firms leveraging Alinean value marketing and selling services include: HP, IBM, Microsoft, Dell, Intel, IDC/IDG, BMC Software, ADP and Splunk.