Insurance Agents Still Overlooking the Short-Term Care Insurance Option Reports AALTCI Director

Too many insurance agents trying to convince clients to plan for long-term care are overlooking the importance of affordable options reports the American Association for Long-Term Care Insurance director Jesse Slome.

Los Angeles, CA, October 07, 2016 --(PR.com)-- Far too many agents are overlooking discussing a short-term care insurance option when helping individuals plan for the risk of needing long-term care.

"Almost none of the consumers we spoke with are being offered this as an option," declared Jesse Slome, director of the American Association for Long-Term Care Insurance. Slome was speaking to a group of long-term care insurance professionals urging them to broaden the solutions they offer to consumers.

"We speak daily to consumers who are in the process of investigating long-term care insurance options," Slome notes. "Affordability is key to a large number of the callers and we started informally polling consumers to see whether insurance agents were offering them solutions that would be more affordable."

According to the Association head and a long-standing consumer advocate, almost none of the consumers were being educated about the short-term care insurance option.

"Airlines offer economy and first class seating and car dealers have low-priced and luxury car models because they recognize that price is always a consideration," Slome acknowledged. He urged the insurance agents to stop approaching consumers with a 'one-size-fits-all' long-term care solution.

"It's hard enough to get consumers to purchase long-term care insurance," Slome acknowledged. "When the only option you show costs $2,000 or $3,000 a year per-person, you are going to significantly limit your market," he added to the group.

Slome urged agents to learn more about short-term care insurance options which can affordably provide up to one year of home care, assisted living care or skilled nursing home benefits. "Some 40 percent of long-term care insurance claims end within one year so for many people, this is all the coverage they will need," Slome told the agents. "And, it's going to be a much more affordable option, which means more consumers will do some planning."

To learn more about short-term care insurance Slome recommended agents contact the National Advisory Center for Short-Term Care Insurance's website www.shorttermcareinsurance.org or call the organization to learn which insurance companies offer short term care insurance products in their particular state. The organization is headquartered in Los Angeles and can be reached at 818-597-3205.
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American Association for Long-Term Care Insurance
Jesse Slome
818-597-3205
www.aaltci.org
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