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Philip Jones, President of Jones Dairy Farm, Talks about The Recipe for Successful Brand Integrity on The CEO Show with Robert Reiss

Philip Jones, president of Jones Dairy Farm, talks about the recipe for successful brand integrity on The CEO Show with Robert Reiss, and how the sausage recipe created in 1832 became the cornerstone for Jones’ brand products now sold internationally. Jones talks about the commitment to exceptional customer service and high quality that customers value and trust. Jones and Reiss discuss the sausage recipe and how it satisfies today’s consumer demand for natural, high-protein, low carb products.

Ridgefield, CT, February 24, 2008 --(PR.com)-- Philip Jones, president of Jones Dairy Farm, a six generation family business, talks about maintaining the integrity of the Jones’ brand built on a sausage recipe consisting of three ingredients – pork, salt and spices – handed down by his great, great, great grandmother in 1832. Jones explains how the Jones family built a loyal following of customers who appreciate the exceptional customer service and high quality products its customers value and trust. Interestingly, many of today’s customers want high-protein, low-carb natural foods, which is exactly what the Jones family has been providing for well over 100 years.

Reiss asks about the famed customer service, and Jones shares an incredible story of honoring a 60-year-old coupon because it is the right thing to do. They also discuss the significant quality and safety measures Jones employs to ensure top-notch products. Jones discusses how they are America’s only privately held company to meet the American Association for Laboratory Accreditation standards.

The interview is sprinkled with vignettes about the early days of Jones Dairy Farm and how it has grown into a company with worldwide distribution. Jones tells how the farm actually became a business in 1889 when founder Milo C. Jones, who was stricken with rheumatoid arthritis, decided that he wanted to be productive by selling the family’s popular sausage. Jones also relates the story of how his great aunts clipped names from newspaper society ads around the turn of the century to create company mailings.

Jones Dairy Farm products offer the old-fashioned quality one would expect from a family farm. Although best known for all natural sausage, Jones Dairy Farm also produces high quality ham, bacon, liver sausage, Canadian bacon and scrapple for consumers around the world. They also offer a full line of foodservice products including the company’s popular cherry hardwood smoked bacon. Information about Jones Dairy Farm can be found by visiting www.jonesdairyfarm.com

The interview of Philip Jones will be broadcast on the CEO Show with Robert Reiss on Sunday, February 24, 2008 at 9 pm E.S.T.

To see the lists of CEO Show interviews, broadcast stations, and to listen commercial-free to previous CEO interviews, visit: http://www.theceoshowonline.com.

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Background
Hosted by customer service guru Robert Reiss, who coined the term “Customer Experience Organization”, The CEO Show with Robert Reiss, is now available in 37 cities across the USA syndicated by the Business Talk Radio Network and by the Lifestyle Talk Radio Network. Broadcast markets include: Atlanta, Boston, Chicago, Columbus, Greenwich, Long Island, Houston, Las Vegas, San Diego, Spokane and West Palm Beach. To find stations broadcasting the show, to see a list of guests and to listen to recent guests, go to: www.theceoshowonline.com

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Robert Reiss 203 894 9400, robert@reissource.com
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